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Real Estate Training & Coaching School

Top 11 Listing Agent Mistakes | Real Estate Training (3)

Real Estate Training & Coaching School

Real Estate Training & Coaching School

Business, Careers

4.7669 Ratings

🗓️ 8 March 2022

⏱️ 31 minutes

🧾️ Download transcript

Summary

Top 11 Listing Agent Mistakes and how to avoid them. Today's show is part 3 of 3.  8 - You didn’t use a pre-listing package, or your pre-listing package looks like everyone else's. Without a great, proven Pre-Listing Package, you're signing yourself up to hear objections at the end of your presentation, instead of closing at the end of your presentation. Handle all objections before you get there so all you have to do is talk about pricing, answer questions, your light presentation, and close. 9 - You didn’t close at all. If you find yourself walking out the door saying, “okay, I’ll follow up in a few days...” You’re not closing. 10 - You overdid the pre-qualifying and talked yourself out of the listing appointment. Reminder, you promised yourself you would become a HARRIS Coaching client. You are done wasting time and ready to follow a proven path. Now, while you are here make the next natural step and join the 1000s of other agents as a HARRIS Real Estate University coaching member. No more waiting or procrastinating. Join now. Here is the quick and simple enrollment.—-> YES, Enroll Me Now In Premier Coaching. I WILL make NOW my best year ever! https://timandjulieharris.com/real-estate-coaching-programs/premier-coaching.html 11 - You weren’t prepared for any or all of the common objections: I’ve never heard of your brokerage/I’m considering bigger name companies. I’m going to probably list it with the “neighborhood expert/specialist/etc.” I’m considering listing with my friend. I’m also interviewing the agent who sold me the house. I’m not sure I can move since there’s nothing for me to buy.  Why do I have comps that you don’t have? Secret: ALWAYS research your competition. Who sold them the house? Who markets their neighborhood? Whom did they say they were interviewing when you used your pre-qualification script? You did use a pre-qualification script, right? Secret: ALWAYS know the stats on those agents. What’s their expired rate? How long have they been in the business? How many listings do they sell versus buyer sides? Do they have any suspensions to their license? Of course, the biggest mistake of all is not having enough lead generation in place to have many listing opportunities, so you can earn while you learn. Fact: You don't have to be perfect at everything to be a successful listing agent but you do have to be perfect about some things. Start to polish your listing skills by improving the following:  Generating the lead in the first place. Following furiously fast lead follow-up. Use a proven pre-qualification script every time. Send a proven pre-listing package every time. Use our proven, 7-step listing process. Always show up 5 minutes early. Ask questions and deliver your presentation based on what's important to them! Follow up relentlessly if you didn't get the listing at the appointment. Join Premier Coaching to help you achieve all of this more quickly, more effectively, and become accountable for building these skills.  POP QUIZ: Please choose one answer: 1) I am ready to join EXP Realty.  2) I am interested in EXP Realty and need more info.  3) I am not interested in EXP Realty.  Key: * If you answered “#1” congratulations. You are about to join the fastest-growing real estate company in the world. Tim and Julie Harris are inviting you to join them at EXP Realty. Text Tim directly for the next steps: 512-758-0206. (text only please) * If you answered “#2” please watch the videos and check out the other intel on this site. http://whylibertas.com/harris .  * If you answered ‘#3’ no worries. You will want to check out whylibertas.com/harris so you can at least know what EXP Realty is and why so many agents are moving to EXP Realty.

Transcript

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0:00.0

Welcome to Real Estate Coaching Radio starring award-winning real estate coaches and number one international bestselling authors, Tim and Julie Harris.

0:10.2

This is the number one daily radio show for realtors looking for a no BS authentic real-time coaching experience.

0:18.2

What's really working in today's market, how to generate more leads,

0:21.8

make more money, and have more time for what you love in your life. And now your host, Tim and

0:28.3

Julie Harris. Welcome back. We're picking up where we left off yesterday. This is part three of top

0:35.4

11 real estate agent mistakes.

0:41.5

And as Julie and I have decided, the subtitle of this little three-day series is,

0:43.2

you didn't take the listing. Why not?

0:44.8

That's exactly it.

0:46.9

So you're going to find out, and then you can do something about it.

0:47.3

That's right.

0:52.0

So the point of this is to really open your eyes to the fact that at the end of the day,

0:55.0

listing, being a listing agent is really no different than anything else that in your lifetime you've become efficient at.

0:58.4

It's just doing the same thing over and over again.

1:00.2

Like Julie and I were doing kettlebell torture as we've come to not lovingly call it on Tuesdays

1:06.4

and Thursdays.

1:07.1

And it's taken, and we're putting pictures of us torturing just so we can prove that we're

1:11.2

a you know, sadist like we claim to be suffering when it comes to gym workouts. But so we're putting

1:17.0

them up on Instagram if you guys want to check those at Tim and Julie Harris is the Instagram handle.

1:21.5

But the thing that we're learning, it's an interesting experience because it is it's confirming or validating even at a higher level

1:29.8

the importance of everything frankly that we we spout off about on this podcast in our books

1:35.3

and our coaching right you know even if we're like julia and i've never we haven't we haven't gone

...

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