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Bedros Keuilian Podcast Show

Tom Bilyeu: Powerful Entrepreneurs Bet on Themselves (Part 1) - 076

Bedros Keuilian Podcast Show

Bedros Keuilian

Self-improvement, Education

52.2K Ratings

🗓️ 5 December 2018

⏱️ 41 minutes

🧾️ Download transcript

Summary

Tom Bilyeu quit a comfortable job in software...in the midst of a recession. A few years later, he had co-founded Quest Nutrition and grew it by an astounding 57,000% (not a typo)! In this episode, Tom reveals when you should pivot industries, how he structured manufacturing around his product, and how he kept up with his business’s unbelievable scaling rate. Watch or listen now to also discover the most critical thing entrepreneurs forget when trying to sell their businesses.

“Copy and conversions (are) two very critical things that all businesses need -- traffic and sales -- in order to make the machine work and generate lots of profit.” - Bedros Keuilian

Here’s what you’ll discover:

1:10 - How Tom scaled Quest fast enough to maintain its record-breaking growth

19:34 - Why copywriting is essential to articulate your marketing message clearly

21:12  - The secret to selling your company for as much as you can get

24:59 - How Tom bet on himself, gave up equity in one business, and pivoted to a new industry

34:06 - How Tom built a huge Quest fanbase on Facebook by giving away free content

“Never bet on the company, always bet on the entrepreneur.” - Tom Bilyeu

Follow us on Instagram: @bedroskeuilian / @tombilyeu

Buy Man Up and get Bedros’s High Performance Leadership Course for FREE: https://manup.com/

Make sure to review us on iTunes: http://bit.ly/theempireshow

Transcript

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0:00.0

So I said look the hard part was quitting I've already done that so now I'm just going to be really honest with you

0:04.2

Money's powerful, but it's not my primary motivator and when I don't have passion I'm like every other person

0:11.4

The Beedras if I passionate, I'm superhuman and I can't be stopped. Welcome to the Empire Show. I'm Bedros Kulin. Here on the Empire Show we

0:37.8

help passionate and purpose-driven entrepreneurs like you turn your idea into a

0:42.0

business and your business into an industry transforming

0:45.2

empire so that you can grow your income, impact, and influence.

0:49.6

If you're a new listener, then welcome to the show and be sure to subscribe to our

0:53.2

podcast and if you're looking to dominate in business and in life then this is the

0:57.8

show for you. Today we've got a very special guest someone that I not only look up to and respect, but also whose product

1:06.2

I purchased when I was a personal trainer and when I was coaching and consulting personal trainers

1:10.7

in the industry.

1:11.9

That product happens to be Questbar which was

1:13.8

listed number two on the Inc 500 list and also was growing at a rate of

1:19.0

57,000 percent per year. Ladies and gentlemen I'd like to welcome Mr. Tom Bill U. Welcome, sir.

1:25.2

What's up, dude? Did I get that right? Perfect. Okay. First off, 57,000%

1:30.9

Yep. In a year of growth?

1:33.4

Over three years.

1:35.0

Over three years.

1:36.0

Explain that piece first and then we'll start jumping around and doing a deeper dive.

1:40.0

So, how does this happen?

1:42.0

57,000% increase in three years?

1:43.8

Yeah literally crazy and the thing that like people can grasp it when it's software

...

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