TOM BILYEU - IMPACT THEORY

London Real

Brian Rose

Investing, Cardano, Crypto, Bitcoin, Brianrose, Ethereum, Londonreal, Technology, Cryptocurrency, Business, Defi

4.4 • 1.9K Ratings

🗓️ 2 July 2017

⏱️ 129 minutes

🔗️ Recording | iTunes | RSS

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Summary

Thomas Bilyeu is an American entrepreneur best known as a co-founder of Quest Nutrition, the second fastest growing private company in North America on the Inc 5000 for 2014. He is passionate about personal development, and breaking through limiting beliefs.

Chapters:

00:00 Trailer.

02:18 Brian’s thoughts on the episode.

05:08 Brian’s introduction.

05:56 London was the beginning of Tom’s transition.

10:37 The mind-set of limiting beliefs.

16:27 Inside Quest and the 25 most fundamental truths of the human condition.

21:18 The decision process leading to a focus on building Impact Theory, a media company.

29:08 Walt Disney Company inspires Tom in building his brand.

34:32 The importance of merchandising.

42:41 Developing a broadcast interview style.

49:32 “Suffering is meant to be avoided”, training the brain to think the opposite.

59:31 “It’s all your fault” what Tom means by that.

1:03:43 How Tom deals with his need to get his message out to people.

1:07:31 What Tom hates about himself.

1:09:06 Execution is the only thing that matters.

1:17:39 Tom’s relationship with money.

1:23:42 Tom’s hyper sense of self-awareness.

1:26:43 Effect of the 25 steps to living a life of impact on Team Quest’s success.

1:35:13 Tom’s own journey.

1:39:55 What constitutes a fulfilling commercial goal.

1:45:56 Simon Sinek and the Millennials question which went viral.

1:51:42 Jay Z, Barack Obama and others Tom would love to interview.

1:55:37 Success secrets.

1:56:22 Phone call to the 20 year old Tom Bilyeu.

1:57:17 Best advice ever received.

1:59:19 Advice to the 20 year old watching.

2:02:59 Brian’s summing up.

Transcript

Click on a timestamp to play from that location

0:15.6	Your brain is playing a game on you, which I call the Matrix. There are things in your belief system that are that ubiquitous, that ever present, that much of a foundational building block of who you are that you don't even question it
0:24.4	What is the best thing that I could do to build quest so quest was meant to be my forever company I had written these 25 bullet points called the Quest belief system and they were the things that I had to do to my mind in order to go from
0:29.6	staying in bed because I'm cold to being able to actually execute at the highest level of business.
0:36.0	Money is amazing.
0:39.0	It is incredibly powerful.
0:42.0	The reason people will forever chase it is money is real because
0:46.2	money facilitates. Man let me tell you like I have been poor and I have been rich and
0:51.5	rich is way better. So it's when people don't understand it that its real power is merely to facilitate your most beautiful dreams.
0:59.0	When you do that and when your beautiful dreams serve other people there's nothing better.
1:05.0	When people doubt me Brian it's a gift. I love that because I believe in beauty and rage and you need both. I need people to
1:16.1	love me I also want to prove a lot of people wrong I want to crush the enemies that want to see me fail.
1:26.6	It's all your fault, Bois any.
1:28.8	Your life is 100% exactly
1:32.2	a reflection of the choices you make. And the moment that you're
1:35.8	willing to accept this is my fault you're back in control. And isn't that
1:39.1	awesome? To know that anything if I had made different choices I could have gotten a different outcome. And the I'm going to do. This week on the show I have Tom B Yu, who's one of the founders of Quest Nutrition.
2:26.1	This is a billion dollar company he created with two friends of his.
2:29.6	It's all about creating protein and protein supplements, but that's not what Tom really wanted to do.
2:34.7	He really wanted to broadcast so he created a show called Inside Quest now it's called
2:41.0	Impact Theory where he interviews some of the most fascinating
2:43.8	people on the planet including a lot of people we spoke to like Simon Synek, Tim
2:48.3	Ferris, Wycliffe, John and he's got an amazing way he thinks about the world. The most important concept that he has is something going from a fixed mindset as a human to a growth mindset.
	...

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