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Beautiful Misfits

TKE: Greenwashing in the energy industry, with Juliet Davenport, founder Good Energy

Beautiful Misfits

Mary Portas

Society & Culture, Business

4.5834 Ratings

🗓️ 5 August 2021

⏱️ 41 minutes

🧾️ Download transcript

Summary

We’re doing our bit, we’re buying green energy right? Not always. In fact, a third of the energy that’s marketed as renewable is in fact greenwashed by companies using loopholes in legislation. Juliet Davenport set up Good Energy in 1999, the UK’s first 100% renewable electricity supplier. Today the company produces its own electricity, generated in Britain from sun, wind, water and bioenergy, on their own solar and wind farms – as well as a network of 1600 renewable generators. In this episode, Mary talks to Juliet about how she started her own energy company, really buying green and how we as consumers can wisely choose who we buy from.  Mary's new book, Rebuild: how to thrive in the new Kindness Economy is available to buy now. To get in touch with team Portas, email us at: [email protected] Subscribe to the Portas POV Newsletter for musings, provaction insights and inspiration. Want to keep up-to-date with all things Portas? Follow us here: Instagram ** Linkedin ** Twitter

Transcript

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0:00.0

Hello, I'm Mary Portis and this is The Kindness Economy, a podcast that looks at the new values driving the businesses of tomorrow.

0:08.0

People, planet and profit.

0:10.5

In that order, it's the future.

0:13.1

Are you ready for better?

0:15.5

What if each of us gave more to the world than we took from it?

0:19.4

This is a question posed by the inspirational

0:22.1

Jacqueline Novagrat, CEO of global non-profit venture capital firm acumen whose goal

0:27.5

is to tackle global poverty by entrepreneurial means. And I believe that all

0:35.0

business leaders I talked to on this podcast are asking this question of themselves and the companies they create, in different ways, of course.

0:44.2

But at their core, they believe in adding, not subtracting.

0:48.5

How do we answer this question of ourselves as individuals, though?

0:52.2

Because making informed decisions about the companies

0:54.8

we buy from in a world where we are so listening to marketing spin and some very relaxed

1:01.3

attitude to the truth, it's creating a mindfield where even the best intentions can be misplaced.

1:07.9

But it's important for each of us to keep centering those four words, however small away.

1:15.6

Yes, the impact of our own personal decisions can feel microscopic in a world where economic and belief systems seem so large,

1:23.6

but knit all those micro actions into a hole and we can each powerfully contribute

1:29.7

to change. On this podcast, we've explored some of the easy wins we can all create, switch

1:35.7

your energy provider to someone who really cares, invest your money with a bank that's investing

1:40.5

in the right things, buy clothes and foods that don't leach our planet's rich ecosystem.

1:47.5

But there's also an important internal shift we must all make. For so long, we've thought

1:53.3

it's either we or me. Either sacrifice yourself on the power of good works and strong ethics,

...

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