I didn't know that HR was viewed by employees as a negative.

When I was growing up in my dad's liquor store,

I thought HR was there for the employees.

That was the good division.

I've had to also realize that one of the issues

and the companies that I've run is I create entitlement

because we don't hold people accountable enough to the work sometimes. We go a little bit to

fantasy land and I've definitely had to adjust towards the middle a little bit.

Attention is the number one asset.

I am incredibly honored and humbled to have Gary Vannerchuck on Passion Struck today.

Welcome, Gary.

Thanks for having me, John.

So Gary, today we're going to be discussing a couple new things in your universe.

One is a brand new book, which I have right here.

Meet Me in the Middle, which is a flip book,

so I'll show both sides of it, which premieres the day this episode goes live.

And we're also going to be talking about V Friends.

And before we get into him, though, I always like to start with an origin question.

And something that I talk about a lot on the show

is the importance of values.

And I wanted to understand because my parents were really

influential in shaping mine, how did your parents shape yours?

...