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On today's show, we're going to be talking about one of the most famous billionaires on the planet, Mr. Richard Branson.

Richard is the founder of the Virgin Group and his holding company has more than 400 companies worldwide.

Branson got his start as an entrepreneur at the age of 16 when he started his own magazine and he self-built his $5 billion empire from there.

On today's show, we're going to cover some of Branson's interesting exchanges that define his personality that made him the business mogul he is today.

So without further delay, here's our show covering billionaire Richard Branson.

You are listening to THE Investors Podcast where we study the financial markets and read the books that influence self-made billionaires the most.

We keep you informed and prepared for the unexpected.

All right, welcome to THE Investors Podcast. I'm your host, Preston Pishin. As always, I'm accompanied by my co-host, Stig Broderson.

Like we said in the introduction, we're super excited to be talking about Richard Branson today.

The first question that we're going to be talking about, you started off an airline company with one aircraft you purchased a 747 and then you grew it from there into Virgin Airlines.

The question was, how do you start out? How do you go from zero to one?

Because so many people are paralyzed with that very first step. This is Richard's response to that question.

First of all, I was sure that the airline business sank and the quality was ghastly and it wasn't fun.

Yeah, pretty miserable experience to travel from A to B on British Airways or any of the other airlines.

So I thought if we could throw into the mix a plane that was great fun, which was beautifully designed,

that had the staff that really loved what they were doing, where the food was great, the seating was nice, where there was stand-up bars,

you know, the entertainment was great. That we'd have a chance. We couldn't be sure.

First of all, I did a deal with Boeing so I could hand the plane back to Boeing at the end of the 12 months if I was wrong about this.

That was protecting the downside. So at least I knew the worst that could happen was about 50% of the profits of Virgin Records for the year,

but if it all went wrong.

Then we threw this one plane in against Pan Am with 300 planes, TWA with 300 planes, British Airways with 300 planes,

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