We study billionaires and this is episode 96 of the Investors Podcast.

Broadcasting from Bel Air, Maryland. This is the Investors Podcast.

They'll read the books and summarize the lessons. They'll test the waters, tell you what it's called.

They'll give you actionable investing strategies.

Your host Preston Pish and Stig Broderson.

Hey, hey, hey, how's everybody doing out there? This is Preston Pish and I'm your host for the Investors Podcast.

And as usual, I'm a company by my co-host Stig Broderson, out in Denmark.

And today we've got a book for you. And this was a book that we thoroughly enjoyed.

And we're excited to talk about this one because this just was released recently in April of 2016.

And it's by the billionaire Phil Knight.

So if you don't know who Phil Knight is, it's because Phil isn't really a guy that goes around talking about his business or is just a really well-known billionaire.

Even though his net worth is $28.1 billion.

For those of you out there that know who Phil Knight is, he's the founder of Nike.

And so this book was really exciting for me to read simply because Phil took a completely different turn than most people when they write kind of their memoir.

And this book was written by Phil, which was just awesome because a lot of the times you can tell that it's not necessarily written by the person that's they get a ghostwriter or whatever.

But you can tell he wrote this book.

And so what's so awesome about the book that I really liked is he tells the story about the start of the business.

He goes back to the early 1960s when he was just starting as a student in Oregon and talks about the entire experience as if he's like reliving it.

And most of the book is all about the start of Nike and kind of getting to that point where they really started producing a lot of sales and had some big numbers.

And the whole process that led up to it, a book that kind of comes to mind was the one about Boone Pickens.

You know, I thoroughly dislike that book. It was not a good book and sticks not in his head.

That was good.

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