So far, Aniser Bush has lost around five

billion dollars in market cap because of the controversy with their sponsorship of transgender

influencer Dylan Mulvaney. And there's a lot of conversations still emerging around it.

I think Joe Rogan had a conversation on one of his episodes where he's like, oh, it's

no big deal or something like that. And like, oh, it's over. How would Stern talk about

it? I just don't understand what people are so upset. And I find it fascinating that there

is this massive backlash, which has persisted into this week over the holiday weekend.

And Aniser Bush's stock has still been in decline. And there are people coming up being

like, no, everything's fine. Everything's okay. And I can only respond to that by over

target. And I'll stress this point again. If Aniser Bush is forced to issue an apology,

it will be a major shift in the culture war because that will be the point when a major

multinational brand is forced to say the conservatives, the libertarians, the freedom

faction, they were all right about this. That means they are more scared of you saying

I won't buy your product than of the far left extremists in their campaign. And there's

some new information emerging about the VP, which proves, in my opinion, this is all an

ideological push. A viral video came out where the VP, their new VP of marketing, whatever

said, that it's a dying brand. And we've got to inject some life into it. That's strange.

The brand itself, but light was the highest selling beer of last year. And more importantly,

photos have leaked of this VP having herself a frat party. And what was she doing blowing

up condoms or something or drink? You're taking shots out of them.

Well, there you go. So this idea of inclusivity or whatever it is she's talking about clearly

isn't a part of her life. Clearly doesn't matter to the stronger brand. When Aniser Bush

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