TikTok's fictional influencers

Recode Daily

Recode

Science, Technology, Society & Culture

4.6 • 1.3K Ratings

🗓️ 25 October 2021

⏱️ 14 minutes

🔗️ Recording | iTunes | RSS

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Summary

A tech company has created a slate of scripted influencers, each with their own storylines. But how is anyone supposed to tell the difference between what’s real and what isn’t? Vox's Rebecca Jennings (@rebexxxxa) explains. Today's episode was produced by Alan Rodriguex Espinoza (@ardzes), engineered by Cristian Ayala and hosted by Adam Clark Estes (@adamclarkestes). Support Recode Daily by making a financial contribution to Vox! bit.ly/givepodcasts Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0	Support for this episode comes from LinkedIn.
0:04.3	If you're in sales, you know called calling is stressful, especially when all that effort
0:08.8	isn't even leading to sales.
0:11.0	It might be time to take a more informed approach.
0:13.9	The new LinkedIn Sales Navigator uses data to provide insights and recommendations at a
0:19.0	scale impossible for humans, unleashing seller superpowers and increasing revenue.
0:25.3	Right now you can try LinkedIn Sales Navigator and get a 60-day free trial at linkedin.com-trial.
0:32.7	That's linkedin.com-trial for a 60-day free trial.
0:38.0	Let LinkedIn Sales Navigator help you sell like a superstar today.
0:48.0	I want to tell you the story of a TikTok user named Sydney.
0:53.4	Sydney works in customer service for a dating site and she likes to post dating advice
0:57.5	videos online.
0:58.5	Here's some pickup lines with terrible success rates.
1:00.8	Feel free to steal them because they won't help you and loves all I anyway.
1:05.4	Sydney has been helping her sister plan her wedding, but a few weeks ago she found out
1:10.0	her sister's fiance is cheating on her.
1:12.6	Trying to tell my sister that I found her boyfriend on the dating app where I work.
1:17.0	The nerve of some guys, they really keep using apps while they're in relationships.
1:22.6	It's too bad you can't have a girlfriend as long.
1:24.8	Oh, MFGM gonna kill him.
1:27.6	She hasn't told her sister, but she's been confiding in her TikTok followers.
1:32.3	Hundreds of thousands of them tune in every day to keep up with Sydney.
	...

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