Tiffani Bova: Growth Hacking Your Business | E128

Young and Profiting with Hala Taha

YAP Media Network | Hala Taha

Entrepreneurship, Business, Marketing

4.8 • 1.5K Ratings

🗓️ 23 August 2021

⏱️ 83 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In today’s episode, we are chatting with Tiffani Bova, global growth evangelist at Salesforce and global speaker. She is also the author of the Wall Street Journal bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. Tiffani is a change maker who’s thought-provoking and forward-thinking insights have made her a frequent guest on a variety of industry-leading podcasts and live broadcasts Tiffani has been named on the Thinkers50’s list of the world’s top management thinkers and is a welcomed guest on Bloomberg, CNN, Cheddar, MSNBC, and Yahoo Finance, among others. She also contributes her thoughts to publications including Harvard Business Review, Forbes, Entrepreneur, Diginomica, Quora, Thrive, Rotman School of Management and Duke Dialogue Review. In this episode, we discuss Tiffani’s upbringing in Hawaii, how she got into business and her success in the corporate world. We’ll also talk about the challenges many people face with their business, how to retain and grow your customer base, and the power of partnering with other companies and partaking in cooperation. Sponsored by - Gusto. Get three months free when you run your first payroll at gusto.com/YAP ZipRecruiter. Go to ziprecruiter.com/yap, to try out ZipRecruiter for free. Social Media: Follow YAP on IG: www.instagram.com/youngandprofiting Reach out to Hala directly at Hala@YoungandProfiting.com Follow Hala on Linkedin: www.linkedin.com/in/htaha/ Follow Hala on Instagram: www.instagram.com/yapwithhala Follow Hala on Clubhouse: @halataha Check out our website to meet the team, view show notes and transcripts: www.youngandprofiting.com Timestamps: 00:03:35 - How Growing Up In Hawaii Shaped Tiffani 00:05:08 - Being a White Minority in Hawaii 00:07:30 - Work/Life Balance 00:09:29 - How Tiffani Got Into Business 00:14:10 - Tiffani’s Opinion on Getting An MBA 00:16:04 - How Tiffani Succeeded in Her Corporate Career 00:22:55 - Why Tiffani Decided Not To Be An Entrepreneur 00:26:23 - The Challenges People Have Growing Their Business 00:29:38 - How To Grow Your Existing Customer Base 00:36:23 - The Ways To Mitigate Churn 00:39:28 - How to Keep Clients/Customers Happy 00:33:23 - The Experience Equation 00:48:50 - How To Grow Your Business With Products/Services 00:53:26 - The Importance Of Storytelling In Business 00:56:35 - How To Work With Other Companies + Competitors 00:01:43 - Prioritizing Strategies to Use 01:06:39 - Tiffani’s Secret to Profiting in Life Mentioned In The Episode: Tiffani’s Website: https://www.tiffanibova.com/ Tiffani’s Book, GrowthIQ: https://www.tiffanibova.com/book/ Tiffani’s Podcast, What’s Next: https://www.tiffanibova.com/whats-next-podcast/ Tiffani’s LinkedIn: https://www.linkedin.com/in/tiffanibova Tiffani’s Instagram: https://www.instagram.com/tiffanibova/?hl=en Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0	This episode is brought to you by Slack. With Slack, you can bring all your people and
0:05.9	tools together in one place. It's your digital HQ where you can increase productivity,
0:11.1	enable flexibility and automate workflows. Plus, Slack is full of game-changing features
0:16.7	like huddles for quick check-ins or Slack Connect, which helps you connect with partners
0:20.9	inside and outside of your company. Slack, where the future works. Get started at
0:26.9	Slack.com slash DHQ.
0:30.9	You're listening to YAP, Young and Profiting Podcast, a place where you can listen, learn,
0:37.5	and profit. Welcome to the show. I'm your host, Halla Taha, and on Young and Profiting
0:43.1	Podcast, we investigate a new topic each week and interview some of the brightest minds
0:48.3	in the world. My goal is to turn their wisdom into actionable advice that you can use in
0:54.1	your everyday life, no matter your age, profession, or industry. There's no fluff on this podcast,
1:00.7	and that's on purpose. I'm here to uncover value from my guests by doing the proper research
1:06.2	and asking the right questions. If you're new to the show, we've chatted with the likes
1:10.6	of XFBI agents, real estate moguls, self-made billionaires, CEOs, and bestselling authors.
1:17.5	Our subject matter ranges from enhanced and productivity, had to gain influence, the
1:21.7	art of entrepreneurship, and more. If you're smart and like to continually improve yourself,
1:27.6	hit the subscribe button, because you'll love it here at Young and Profiting Podcast.
1:34.3	This week on YAP, we're chatting with Tiffany Bova, global speaker and chief growth evangelist
1:39.7	at Salesforce, where she oversees trends in the market and finds the best ways to enhance
1:44.6	customer experience. Tiffany is also the author of the Wall Street Journal bestselling book
1:49.9	for Growth IQ, and is the host of the What's Next Podcast. Tiffany is on the thinkers 50
1:55.9	list of the world's top management thinkers, and is a welcome guest on Bloomberg, CNN,
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from YAP Media Network | Hala Taha, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of YAP Media Network | Hala Taha and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.