Welcome to the Tech Mem Ride Home for Thursday, January 21, 2021. I'm Brian McCullough.

Today, Apple's first foray into VR is coming next year according to Mark

German but the real game will be in AR and that's a ways down the road.

Amazon wants to help roll out the vaccines. Our laptops getting

taller, one chap at to unify them all and everybody wants a dark mode, even the

White House. Here's what you miss today in the world of Tech.

It's a Mark Germin Apple Scoop Thursday.

This time, Mark has a whole mess of details about the rumored upcoming Apple headset.

Mark says it's planned for a 20-22 launch. We'll focus on

VR gaming but also video and communications and it will only have at least at this point limited

AR features also it's not been easy to make and if you're expecting the low-cost

surprise of the first iPad say, maybe think again, quoting Bloomberg.

The initial device has confronted several development hurdles, and the company has

conservative sales expectations illustrating how challenging it will be to

bring this nascent consumer technology to the masses. Apple's typical

playbook involves taking emerging consumer technology such as music players,

smartphones, tablets, and smart watches and making it reliable and easy to use for everyone.

This time though, Apple isn't looking to create an iPhone like hit for its first

headset. Instead the company is building a high-end niche product that will prepare outside developers and consumers for its eventual more mainstream

AR glasses.

The plan suggests that Apple's first headset will be far more expensive than those from rivals which cost about $300 to $900.

Some Apple insiders believe the company may sell only one headset per day per retail store. Apple has roughly 500 stores. So in that scenario

...