This is why I think Airbnb will win the Battle of the OTAs
The Boostly Podcast
Mark Simpson
5.0 • 302 Ratings
🗓️ 1 September 2021
⏱️ 5 minutes
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| 0:00.0 | This episode of The Daily Boost, the podcast that I've been doing every single day in 2021 is a little bit more commentary, a little bit more opinion, but it's something that I am noticing more and more and more and more and I think it's important to share with you so you can pivot and you can |
| 0:17.0 | make your own opinion but also as well get ready and we're talking about Airbnb and this is why I think Airbnb are going to win in the battle of the OTAs and when I say OTAs it's online travel agents and one of the reasons why they're going to win is that they have created their own word they've creating their own descriptive for a short term rental and the best examples that I can give you on this is it's not a vacuum cleaner |
| 0:46.5 | it's a hoover it's not a fizzy beverage it's a coke so go give me a coke or go get the hoover and what I notice more and more and more now and I notice this when my friends are speaking when I see it on social media when I just see people talking etc online it's I've got an Airbnb sorted I'm staying in an Airbnb it's not I'm staying in a short term rental accommodation it's not that I'm staying in an apartment I'm staying in an Airbnb and that is a terminology and that's what you know I've used it my wife used it my family used it my friends used it |
| 1:16.8 | and this is why they're going to win is because instantly when somebody mentions about booking something that's not a hotel the instant word and the instant phrase that they go to is I'll get an Airbnb it's like I'm not going to get a taxi I'll get an Uber that's why they're going to win |
| 1:33.9 | Hey everyone taking a quick break to let you know that today's podcast is brought to you by the amazing hostfully |
| 1:39.1 | hostfully is a suite of two award-winning software designed by short-term rental operators for short-term rental operators |
| 1:46.3 | the first is digital guidebooks you should know about them by now the the days of the old ring binders |
| 1:52.3 | being left in your kitchen are forever gone and now they've been replaced by digital guidebooks |
| 1:57.6 | hostfully is one of the market leaders it's totally free to get started and it is very cost-effective |
| 2:02.4 | when you want to upgrade go to hostly.com to check them out the other part is there a award |
| 2:07.9 | when in property management platform they were recently voted one of the best in the world by the keystone awards |
| 2:15.3 | and they become recommended from a lot of boostly website clients so do go check them out hostfully.com |
| 2:22.2 | go on booking their services make sure you told them that boostly sent you and say thank you for sponsoring this podcast |
| 2:28.3 | hostfully and all the team really appreciate it now let's get back on with the show |
| 2:33.4 | so what does this mean for you dear host when this is a podcast all about dire bookings well what |
| 2:39.4 | it means is that you need to be listed on there and even if you're a bed and breakfast you can get |
| 2:44.2 | listed on there obviously they acquired hotels tonight and they are looking to now connect via API |
| 2:49.1 | to a connection into all of the big pms is they're looking to do this to make sure that they can win |
| 2:53.6 | so not only are they able to get shots to accommodation vacation rentals whatever you want to call |
| 2:57.9 | it on there but they want bed and breakfast and glamping sites they want everything they have |
| 3:01.3 | now become the unofficial largest RV travel agent around camp van et cetera because the people |
| 3:09.1 | listing their RVs and their camp van's on there they want to become everything so you've got to |
... |
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