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Social Proof Podcast

This Is What a Terrible Digital Marketer Looks Like - Hot Seat w/ David Shands #84

Social Proof Podcast

Social Proof Network

Business, Entrepreneurship

4.92K Ratings

🗓️ 9 September 2025

⏱️ 30 minutes

🧾️ Download transcript

Summary

Ever met someone who claims they “run ads”… but really, they just shoot videos? 🎥💸

In this Hot Seat Episode David Shands exposes the brutal truth about what separates a real digital marketer from a terrible one.

👉 Are you actually running ads — or just wasting money?

Watch as we break down:

  • Why most videographers fail when they call themselves “marketers”
  • The difference between creating content vs. creating conversions
  • The REAL way to run ads without burning your client’s budget
  • How to build systems that actually generate leads

🔥 If you’ve ever wondered why your ads aren’t working, this clip is a wake-up call.

👇 Drop a comment: Do you think most digital marketers are terrible… or just misunderstood?

#HotSeat #DavidShands #DigitalMarketing #PodcastSummit2025 #AdsThatConvert


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Transcript

Click on a timestamp to play from that location

0:00.0

I'm no tech genius, but I knew if I wanted my business to crush it, I needed a website now.

0:05.7

Thankfully, Bluehost made it easy. I customized, optimized, and monetized everything exactly

0:10.8

how I wanted with AI. In minutes my site was up, I couldn't believe it. The search engine tools

0:16.1

even helped me get more site visitors. Whatever your passion project is, you can set it up with Bluehost. With their 30-day money-back guarantee, what do you got to lose? Head to bluehost.com. That's B-L-U-E-H-O-S-T dot com to start now. You suck, your business sucks, and you'll never be successful. How many people paid you five grand? You never lied to anybody? Okay, real quick, anything you see in here?

0:39.3

It's over, bro.

0:41.3

What's your belief system?

0:43.3

You're married, yes?

0:44.3

For a woman or you let your wife wear pants?

0:46.3

When I ask you for something and you don't give it to me,

0:48.3

are you knowing that you're lying to me?

0:50.3

Lying?

0:51.3

You cannot move being this comfortable.

0:56.0

But you'd be in the crib and your draws just like,

0:57.9

my job is to make you fail, my job is to make you quit, my job is to make you cry.

1:04.6

But if you survive it, success is on the other side.

1:09.5

Welcome to the hot seat, man.

1:10.7

What's going on, man? Glad to be here. I'm glad you're here to. I appreciate it. Because this hot seat, man. What's going on, man? Glad to be here. Ah, I'm glad you're here

1:13.3

too. I appreciate it. Because this hot seat wouldn't be just me. Right. You and a cold seat. I'm

1:18.3

excited about this, man. So, uh, introduce yourself. Yeah, yeah, for sure, man. My name's Fred.

1:22.9

My friends call me Fredo. Uh, I run a video marketing service for local service based businesses. Oh, run a video marketing service for local service-based businesses.

1:28.4

Oh, so a video marketing service for service-based businesses. Yep, local, local. If you run a service-based

1:35.3

business locally, if you build pools in your area, if you do, if you run a med spot for, you know,

...

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