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For You From Eve

This is the Year You Will Grow on Social Media: with Alex Koco (EVEMAS 10)

For You From Eve

For You From Eve

Education, Society & Culture, Self-improvement, Health & Fitness, Mental Health, Personal Journals

4.6662 Ratings

🗓️ 10 December 2025

⏱️ 57 minutes

🧾️ Download transcript

Summary

Today’s EVEMAS episode features someone who has cracked the code on showing up online with confidence and consistency. Alex Koco — known for her effortless fashion content filmed at Aritzia — has grown her TikTok to over 100K followers through aesthetic style videos, smart strategy, and being unapologetically herself.

We get into:

✨ How to grow when you feel “stuck”

✨ What parts of your life to share (and what to keep private)

✨ Building confidence online

✨ The mindset shift that changes everything for your content

✨ Alex’s personal journey with fashion, routine, and showing up

✨ Why this is the year your platforms take off

If you’re trying to grow on TikTok, Instagram, or YouTube — or you just need a nudge to believe in your potential — this episode is your sign.

Thank you Alex for joining me for EVEMAS 10!

FIND ALEX HERE: https://www.tiktok.com/@alexkoco?lang=en

CONNECT WITH ME:

Instagram: https://instagram.com/oliviaeveshabo

TikTok: https://tiktok.com/@oliviaeveshabo

Podcast: https://podcasts.apple.com/us/podcast/for-you-from-eve/id1544519585

YouTube: https://www.youtube.com/@oliviaeveshabo

SPONSORS

RULA: https://www.rula.com/fromeve

FUM: https://tryfum.com/FROMEVE

FABLETICS: https://fabletics.com/fromeve

COWBOY COLOSTRUM: https://cowboycolostrum.com (code FROMEVE)

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

Click on a timestamp to play from that location

0:00.0

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natural energy, and have me feel and look my best. I've seen my digestion being super regulated. My hair has been growing in so much thicker, and my skin just feels like it has a different glow to it. With the seasons changing, I always like to focus an extra bit more on my health because I'm not getting the same sunlight or nutrients from outside. So now I'm trying to focus it from within. Cowboy cholesterol

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And your body deserves that feeling. Most customers say that the gut health benefits are the first

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better and I was feeling way more regular. Also, if you love working out or if you're an athlete, they love it for recovery and performance. I'm sure you guys have seen it all over your social media, but it just has great natural growth factors and amino acids to get your body recovered quickly. For a limited time, our listeners get 25% off their entire order. Just head to cowboy cholesterol.com and use code from Eve at checkout. That's 25% off when you use code from Eve at cowboy cholesterol.com. After you purchase, they'll ask where you heard about them. Please support my show and tell them that I sent you. I'll link it in the description below. Trust me, you guys, don't want to miss out on this offer. It has changed my life. You guys, i have been so excited to talk to you guys about fabbledics you guys have heard me talk about them before but truly ever since i started wearing their clothes to the gym i can never go back to another workout brand again all of their leggings fit so seamlessly and they don't move when you work out which is something i always struggled with i felt like my workout clothes were always moving when I didn't want them to move and I always had to adjust them. And with fabletics, that is never a problem. It's perfect for winter because it keeps you warm, but they also have lines that are more thin so that you could wear them in the summer and spring. And if you're like me and you basically live in active wear, you know the struggle the good stuff costs way too much and that's why I'm obsessed with fabletics. It feels as premium as those expensive brands, but without making my wallet cry. When I signed up as a VIP, I got 80% off of everything, which is such an insane deal. The quality surprised me so much because the pieces felt like one-of-a-kind, high-end activeware that you'd pay 200 bucks for. But I was getting that level

2:17.7

of quality at a fraction of the price, which makes the membership feel like it pays for itself. There's no waistbands rolling down, joggers that actually keep their shape, and jackets that are warm without the bulky look. It solves the usual issues I've had with active wear while still being soft, breathable, and durable enough for workout to travel or everyday wear. I also love their fleeces. I've been wearing their dark blue fleece a ton and I'm absolutely obsessed with it. I also got my mom a matching lounge set from there as well. It has a zip up and some pants and she's been wearing it every single day. I've already started my holiday shopping with Fabletics. It's one of those gifts where you know the person will actually get so much use out of it. Plus with this discount, you can really stretch out your budget. Fabletics has amazing deals, but right now they're running the biggest sale of the year on top of that. And I've got an exclusive offer just for you. 80% off everything when you sign up as a VIP. Head to fabletics.com slash from Eve and sign up as a VIP to get 80% off of everything. This is only available through my link so go to fabletics.com slash from Eve and sign up as a VIP to get 80% off of everything.

3:08.3

This is only available through my link, so go to fabletics.com slash from Eve to sign up as a

3:13.0

VIP and get 80% off. That's fablet episode of For You from Eve. We are here with a long-awaited

3:34.2

guest. We've been waiting to do this episode. I'm so excited for today. We're going to be talking

3:38.6

all things, social media, content creation, girl talk.

3:58.5

We're pretty similar, so I feel like our girl talk is going to be really fun. So please welcome Alex Coco. Do you want to do a little introduction, where you're from, what you do, all that good stuff? Hi, I'm Alex. I'm a personal stylist and a fashion designer. I'm from the New York area, originally in the Bronx. I live in Westchester. I'm currently working as a fashion designer, corporate during the week, and then I'm a personal stylist freelancing and at Erizia on the weekends. Oh, you do freelance personal styling too. Yeah. Okay, so you work a full corporate job Monday through Friday, and then you go into Eritzia on the weekends and you work as a personal stylist. Yeah. So where did you start? So I went to school.

4:14.9

I went to Ford University for like a year because my mom works there. So I was like, okay, I'm going to go work there. I'm going to go to school there and then see what I kind of want to do. But I've always known that I wanted to do fashion, which I'm lucky for that. So then I transferred to like a local community college where like my professors were so hands on with me so helpful and just kind of

4:32.4

guided me where I want to go and then I was actually going to transferred to a local community college where like my professors were so hands on with me, so

4:31.3

helpful and just kind of guide me to where I want to go.

4:34.0

And then I was actually going to go away to school, cited against it, found Eritzia,

4:37.8

started working there and just loved it.

4:40.0

And my style really like evolved as working there.

4:42.1

I came into my own.

...

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