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Marketing School - Digital Marketing and Online Marketing Tips

This is The #1 Reason Your Traffic is Not Growing | Ep. #1352

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 14 April 2020

⏱️ 6 minutes

🧾️ Download transcript

Summary

In episode #1352, why this is the number one reason why your traffic is not growing! Our biggest message is that marketing channels become crowded so to keep being different you need to use an experimentation/innovation model. By applying this strategy you can test the waters before taking big shots at differentiating yourself. Hear more by tuning in today. TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: Why This is the Number One Reason Why Your Traffic is Not Growing.[00:33] The idea that all good marketing channels eventually become less effective.[01:15] Rejuvenating a marketing channel by conducting mostly failed experiments.[02:51] Conducting small experiments that lead to large innovations.[03:47] Why people don’t grow: they aren’t taking big enough shots.[04:06] Getting into the mindset of experimentation, or else.[04:22] That’s it for today![04:25] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information. Links Mentioned in Today’s Episode: Andrew Chen TikTok Instagram ‘The Law of Shitty Clickthroughs’ Andy Johns Ubersuggest Clickflow Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:  Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.

0:11.5

Let's start leveling up your marketing knowledge with

0:14.0

your instructors Neil Patel and Eric Sue.

0:19.2

All right guys before we start we got a special message from our sponsor.

0:24.0

If you want to rank higher on Google,

0:25.9

you got to look at your paid speed time.

0:28.5

The faster your website loads, the better off you are.

0:31.3

With Google's core vital update,

0:33.0

that makes it super, super important

0:34.8

to optimize your site for low time.

0:37.6

And one easy way to do it is use the host

0:40.0

that Eric and I use, Dreamhost.

0:42.0

So just go to Dream Host or Google it.

0:44.8

Find it, check it out, and it's a great way

0:47.0

to improve your load time.

0:49.2

Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel.

0:55.0

And today we're going to talk about why this is the number one reason that your

0:59.7

traffic is not growing. So Andrew Chen has this saying and he talks about this a lot.

1:07.0

All good marketing channels eventually go to shit.

1:10.0

In other words, channels get competitive, everyone starts using them, you know, back in the day,

1:15.2

SEO, still hot, but back in the day not as many companies were using SEO, not everyone is,

1:20.4

so it's like you have to end up doing it.

...

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