This Idea Will Make Your Business Unstoppable | Ep 722

The Game with Alex Hormozi

Alex Hormozi

Entrepreneurship, Education, Business, How To

4.9 • 4.4K Ratings

🗓️ 10 June 2024

⏱️ 33 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

“It’s not that you have anxiety, it’s that you didn’t do the work that you know you should have done.” Today, Alex (@AlexHormozi) highlights the crucial role of thorough preparation in achieving success in various fields like sales, marketing, and customer success. By reshaping views on effective preparation, Alex provides valuable insights to help alleviate anxiety and imposter syndrome, ultimately enhancing performance and enabling listeners to excel in their endeavors.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Timestamps:

(0:37) - The importance of preparation

(2:01) - Types of preparation

(5:33) - Consulting and preparation

(8:35) - Ad preparation and scaling

(18:40) - Preparation for one-time events

(25:12) - Final thoughts on preparation

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Transcript

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0:00.0	Welcome to the game podcast.
0:01.2	Today's topic is going to be preparation
0:03.0	within the context of work and how most of you
0:06.4	are under prepared and are thinking about it
0:09.4	as though it's anxiety.
0:10.7	You think that you have imposterous syndrome when the reality is you just haven't
0:14.3	prepped nearly enough.
0:15.5	And so what I want to do today is actually reset your bar for what preparation looks
0:18.9	like for the highest achieving people that I know within different contexts, whether that's sales, that's marketing, content,
0:24.6	whatever, customer success.
0:26.2	All of these contexts have different types of prep.
0:28.6	There's two different ways to prep that I'll talk about
0:31.5	and give you some tactics that you can use and maybe send to your team as well because hey if they prep more you'll make more.
0:37.5	A lot of people know the saying a pound of or sorry an ounce of prevention is worth a pound of cure.
0:42.6	Well, I think the same is true in sales,
0:45.7	in customer success, in marketing, in making content.
0:48.9	Like an ounce of prep is worth a pound of posts, right?
0:52.4	And I've never heard that said, but I'm going to coin it myself.
0:56.1	And so I want to share a couple of quick hitting quotes,
0:58.5	and then I'll get into like really tactical stuff
1:00.3	that's really helped me make the most of prep in the shortest period of time to make the most money.
1:05.3	So more important than the will to win is the will to prepare.
	...

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