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Thank you. McMillan Online Community. From Wondery, I'm David Brown, and this is Business Wars Daily on this Wednesday,

November 2nd.

Could the hottest new restaurant in town be the inside of a furniture store?

Well, if one company has its way, yes, yes, it absolutely could.

That company is R.H. Now, until 2017, you may have known it as restoration hardware, but executives thought that

mouthful just didn't sound luxurious enough. And if there's one thing R.H. has been chasing since it was

founded in 1979, its luxury. In addition to its luxury furniture stores, the company also has a

private jet available for rent and a private yacht

available for charter. Oh, in a swanky New York hotel where rooms start at $3,500 a night. And R.H.'s

...