Let's talk social media strategy.

On one hand, it's harder than it's ever been because your small business is having to compete with major corporations all around the world.

But on the other hand, because of the way the algorithms have changed, the playing field is more level than it's ever been.

So while your small business has more competition than arguably it's ever had before, you also have the opportunity

to win bigger than you ever have before. And according to a new survey from Sprout Social,

80% of people plan to use social media as much, if not more, this year than they did last

year for informing their purchasing decisions, deciding on what to buy, and becoming customers.

So with all of that being said, here are 15 post ideas that you can use to generate more

sales and make more money on Instagram.

Plus, before we even get into the 15 ideas, I have five tips for you to help you make more

sales, regardless of what industry you're in, the kinds of product you sell, or whether or not

you use the ideas that I share with you in today's episode.

Now, on the date of this episode's release, we are about two and a half weeks away from Black Friday, Cyber Monday, which of course is one of the busiest times of the year for shopping.

So if you haven't already preplanned or pre-made your post for the upcoming sales cycle, definitely feel free to use the ideas in today's episode. But after Black

Friday, Cyber Monday, or maybe you already have your posts made for that period and you're ready

to get your sales going for January 2026, heck, June 2026, heck, February 2027, I don't care.

These posts are going to be evergreen. They're not

going to be time-bound. So no matter, feel free to use these ideas as creative ways to make sales on Instagram or whatever social media you prefer. Now, I know you want the ideas and don't worry. We will get to those in just a second. But even more important than the ideas is the actual strategies that you're going to be using because without the right strategies, these ideas,

as good and creative as they are, they're probably... even more important than the ideas is the actual strategies that you're going to be using,

because without the right strategies, these ideas, as good and creative as they are, they're probably not going to work as well.

Tip slash strategy, number one for making more sales on Instagram is to use DM automation

rather than relying on the link in bio or the link on your Instagram stories.

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