The Wrongness Playbook, part 2, w/Patreon's Jack Conte
Masters of Scale
WaitWhat
4.6 • 4.4K Ratings
🗓️ 6 September 2022
⏱️ 38 minutes
🔗️ Recording | iTunes | RSS
🧾️ Download transcript
Summary
When is it time to double down on your instincts, and when is it time to open yourself up to feedback? Sometimes it comes down to a hard call… that you might get totally wrong. In Part Two of our episode with Patreon’s Jack Conte, you’ll hear how he was able to raise capital by telling his authentic story after a series of pitches that went disastrously wrong! And you’ll hear how his worst mistake as a founder helped him reconnect with Patreon’s mission and community, and build Patreon into a $4B company. How can being wrong accelerate your business? It takes running at the solution with insatiable curiosity.
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Transcript
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| 0:00.0 | Hi, it's Bob Safian. You've been hearing me as the host of rapid response in this feed for a few years now, |
| 0:07.8 | with short newsy interviews alongside the deeper dives of Masters of Scale. Well, I'm excited to share that rapid response is expanding into its own feed. |
| 0:17.0 | We'll be putting out shows twice a week, focusing on the urgent issues that business leaders are dealing with in real time. |
| 0:24.8 | So search for rapid response in your podcast player and subscribe to make sure you get all our episodes. |
| 0:31.2 | I'll see you on the other side. our If you missed part one, go back and listen. It's in your Masters of |
| 0:43.5 | scale feed. As you might remember, |
| 0:47.0 | Patreon is a platform that helps artists and makers |
| 0:50.0 | known as creators get their support from their communities of fans. |
| 0:53.4 | Go, go, go, go. |
| 0:55.6 | These fans, or patrons, pay creators anywhere from $1 a month to hundreds. |
| 1:00.8 | What do they get in return? We've had just the person to ask. |
| 1:07.4 | I lived near the Brooklyn Navy Yard, which is now decommissioned, but I thought, well, what if before they had a Weggman's they had a secret |
| 1:14.8 | laboratory and they engineered one goat human hybrid. |
| 1:25.4 | They lost funding. |
| 1:27.5 | And she got adopted out to some of the scientists. |
| 1:31.7 | And she led a pretty conventional life in New York City. |
| 1:36.0 | Went to a private school and tried to kind of figure out who she really was. That's author, Sarah Benincasa. |
| 1:48.3 | She's written books, articles, TV shows, and stand-up. But the project she's describing isn't any of those. It's an experimental |
| 1:56.7 | fiction project called The Only Goat Girl. I wanted to write an homage to horror films that typically involve a hybrid human and fill in the blank alien animal. |
| 2:12.0 | But I wanted to place her in a very recognizable New York |
| 2:17.9 | City. So I purchased this wild goat mask from an artist in Latvia. |
| 2:28.0 | And I worked with my friend Robert Hack, |
... |
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