The World’s First B2B Podcasting Platform—Lindsay Tjepkema—Casted

Finding Genius Podcast

Richard Jacobs

Health, Extracellularvesicles, Crisprcas9, 3dbioprinting, Medicine, Cancer, Health & Fitness, Biotech, Bioscience, Microbiome, Ketogenicdiets

4.4 • 1K Ratings

🗓️ 5 September 2019

⏱️ 21 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Not long ago, blogging was an activity done primarily by hobbyists, but over time it has evolved into something that brands embrace in order to boost awareness of and advertise their products. According to Lindsay Tjepkema, the same trend is playing out with podcasts.

In today’s episode, she discusses her work with Casted, a High Alpha portfolio company based in Indianapolis that’s offering the world’s first-ever B2B podcasting platform. Casted is helping podcasting companies and hosts make the very most of every single episode rather than follow the “one and done” method that dominates the arena.

Those who sign up with the Casted platform can simply submit the audio recording of an episode and receive a transcript that will allow them to dive deeper into the material and make the most of it by pulling clips that will resonate with their audience, posting highlights from the episode on blogs and social media, creating Q&A articles based on the content, and repurposing the content for myriad applications.

Tune in for more details and visit casted.us.for more info.

Transcript

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0:00.0	You're listening to the Future Tech Podcast with Richard Jacobs.
0:09.0	Future Technologies such as Artificial Intelligence,
0:11.8	Stem Cells, 3D printing, gene editing,
0:14.7	Bitcoin, blockchain, the microbiome, quantum computing,
0:18.8	virtual reality, and exploring space are much closer than you might think.
0:23.0	In fact, many early versions of these technologies are in play right now,
0:27.0	and the companies that are using these technologies
0:30.0	for the focus of this podcast.
0:32.0	My goal for you, the listener, is to learn from these
0:34.4	podcasts. You may very well learn something that may change the course of your life
0:38.2	for the better, steer you towards a new career, or give you insight into
0:42.4	addressing a thorny medical problem.
0:44.6	Remember, this podcast and its content is informational and nature only.
0:48.6	No medical, tax, legal, financial, or psychological advice is being given.
0:53.0	If you've enjoyed the podcast, please listen, subscribe, like, and tell your friends about it.
0:58.0	Thank you. Hello, this is Richard Jacobs with the Future Tech Podcast. I have Lindsay Jeff Kima.
1:09.2	She's working at a startup in Indianapolis, part of the High Alpha Venture Studio, and she's working on the first B2B podcasting platform itself, which we'll get into.
1:19.5	So, Lindsay, thanks for coming.
1:21.5	Thanks so much for having me. I'm excited to be here.
1:23.5	So as I understand that you're building a platform to better serve people that we're going to do
1:28.6	podcasting. Yeah, so Kasted, as you mentioned, we're building the, we have built, actually launched just a couple weeks ago, the B2B podcasting platform.
1:38.4	And really what we're doing is we're helping brands embrace podcasts as one of the foundational pieces of their
	...

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