The “Winning Expert”: How To Become The Best You Can Be: Sir David Brailsford

The Diary Of A CEO with Steven Bartlett

FlightStory

Society & Culture, Business, Education

4.6 • 13.2K Ratings

🗓️ 17 January 2022

⏱️ 93 minutes

🔗️ Recording | iTunes | RSS

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Summary

Sir David Brailsford is the former Performance Director of British Cycling and current Team Principal of the Ineos Grenadiers, a professional cycling team that, along with its direct predecessor Team Sky, have won seven Tour De France titles since 2012. David is behind the business and life philosophy of ‘marginal gains’, a belief that paying attention to every little detail, and then trying to improve it by 1%, will have massive compound benefits when added together. Before David arrived at British Cycling, Britain was a relative backwater in the cycling world. Within a few years, he oversaw a team that won 8 out of 10 track medals at the olympic games. In this interview David opens up about the good times, and also the criticism he’s received, like never before. David's Team: Twitter - https://twitter.com/INEOSGrenadiers Instagram - https://www.instagram.com/ineosgrenadiers Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0	I'm very, very lucky that I get to help other people be the best version of themselves.
0:04.7	Sir David Browsford, to many, he's one of the greatest winners of our generation.
0:10.4	If you can get that little bit of insight, why do I feel how I'm feeling, why do I respond like I do,
0:15.0	and then you realize I think, wow, a lot of my behavior, a lot of my life was driven by emotion,
0:21.0	it wasn't driven by the real me.
0:24.0	Bessing ever if it happened and if it doesn't then you might be absolutely devastated
0:28.0	but you got to leave it as a dream and you got to understand that actually worrying about the consequence of an event is detrimental to the
0:34.4	process and the performance and the chances of you achieving that event.
0:38.3	Perfection was so far away that is no point payment for because we're going to fail every day so
0:44.2	I thought well let's have a little progression it's right then what could we do by
0:47.1	next week that we're not doing this week what little things could we do there's a
0:50.0	million things that could impact the forms and it. It works, 100% it works,
0:54.8	it's been 20 years. Sir David Braelsford. I've tried since this podcast began to get Sir David Braelsford to come here and have a conversation with me. So having this conversation today and
1:15.4	being able to share it with you is one of the highlights all time in this
1:19.4	podcast history. I don't think it's an understatement to say that he has worked miracles with teams, taking
1:25.5	teams in cycling that were underachieving and making them undeniably the greatest team in their world and maybe of a generation.
1:37.7	He's famous for this concept of marginal gains.
1:40.9	It's a concept which I speak to my team about every single day and maybe that's why I wanted to sit here with him
1:47.4	Today you will understand without a shadow of a doubt how to build a successful team. That's what you'll come away with. You'll understand how to
1:56.9	inspire those around you to be successful. But the surprising thing, which I think you'll also take away from this, is the cost of success.
2:05.9	And we don't often take enough time to ask ourselves that very honest question.
2:10.7	Is the climb worth of you?
	...

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