Coming up on the Mark Devine Show.

Is there a customer pain?

What's the desirability, right?

Is it feasible to build?

A lot of opportunities, it's great.

You know, there might be tons of customer pain, but if it's time travel that we need to

solve that pain, we'll guess what?

We don't have time travel yet, so the product's not feasible, so you've got to kill it.

Hi, I'm Mark Devine, and this is the Mark Devine Show.

On the show, I explore what it means to be fearless through the lens of the world's most

inspirational, compassionate, and resilient leaders.

I have guests from all walks of life, martial arts, grandmasters, military leaders, high

powered CEOs, and transformative consultants helping build unicorns, such as our guests

today, Linda Yeats.

Linda's the author of The Unicorn Within, how companies can create game-changing ventures

at startup speed.

She's the founder and CEO of Mach 49, a leading growth incubator for global businesses

clients include Good Year, Hitachi, JetBlue Intel, Prudential Shell, and others.

Linda's a season CEO, 25 years of experience creating global strategy and driving innovation

for large multinationals.

She's the native of Silicon Valley.

She's spent a decade as a member of the board of Sybase, now SAP, and has been a board

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