The Troubled Second Act of Disney CEO Bob Iger
The Journal.
The Wall Street Journal
4.2 • 5.8K Ratings
🗓️ 19 July 2023
⏱️ 17 minutes
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| 0:00.0 | Last year was a tough year for Disney. |
| 0:08.7 | The company was in a public feud with Florida Governor Rhonda Santas. |
| 0:13.2 | Its streaming business was floundering, and investors were getting impatient. |
| 0:18.6 | And in November, Disney made a big move to try to make things better. |
| 0:24.0 | And ousted at CEO and brought back its former leader, a legendary Hollywood executive. |
| 0:31.2 | Now to some breaking business news overnight, Bob Eiger announcing his return at CEO of Disney. |
| 0:37.9 | You know, his investors cheered this decision, and you saw the stock move up in a material |
| 0:44.4 | way. |
| 0:45.4 | I was so happy when I saw the news last night, I thought I was dreaming, and it was like |
| 0:51.0 | my dream came true. |
| 0:53.4 | Here's our colleague, Robbie Whelan. |
| 0:55.7 | Bob Eiger is in a lot of people's estimation the best media executive in history, and most |
| 1:02.4 | successful media executive history, and one of the, and sort of near the top of the list |
| 1:06.4 | for just American CEOs in general in terms of what he did with Disney between the years |
| 1:11.4 | of 2005 and 2020, he built them into this just total juggernaut. |
| 1:16.9 | But now, months after Eiger's heroic return, he hasn't been able to get the magic back. |
| 1:24.0 | He is having a hard time. |
| 1:26.2 | He has been talking to his friends and telling them how tired he feels, and how much bigger |
| 1:31.2 | this mess is than he thought it was, and this is really kind of shocking to some people, |
| 1:36.8 | because he's always been seen as this limitless font of energy and enthusiasm and commitment |
| 1:42.1 | to the Walt Disney company and its brand. |
| 1:44.7 | And here he is saying things like, gosh, I'm feeling kind of tired. |
... |
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