If you really want to place your focus on making another person's life better, through your product, through your service, through the immense experience that you give them, that you provide, you're creating that wonderful context for your success.

Welcome to the Action Academy podcast.

Stand back while I celebrate freedom.

The show where we help you achieve financial independence with the mindsets, methods,

and actionable steps from guests who've already earned their freedom.

The flags of freedom fly.

Choose to do what you want.

What you want.

With who you want.

With who you want.

When you want.

When you want.

With another episode today.

Now, here's your host, Brian Lubin.

What's up, ladies and gentlemen. welcome back to another episode of the Action Academy

podcast, the show that helps you get rich, happy, successful, and free with a capital

F in your life and business.

Today we're going to keep the intro short and sweet because the guest on today's show

was the author of one of the books that fundamentally changed how I view sales

and how I view business slash life. And the concepts I learned from this book directly contributed

to the birth of the Action Academy podcast in the birth of the Action Academy community.

I read the gentleman's book when I was going through corporate sales training about six years

...