The TikTok Election?
Politics Unpacked
Anna Covell
4.1 • 1.4K Ratings
🗓️ 3 January 2024
⏱️ 37 minutes
🧾️ Download transcript
Summary
There may be no date set for the general election, but campaigning has already begun on our social media feeds. Matt hears what kind of adverts the parties are buying, what it says about their election strategies, and how digital campaigning has changed since 2019.
Plus: Columnists Alice Thomson and Robert Crampton discuss whether any of the parties can afford to promise tax cuts, whether Reform UK's threat to the Tories is being overhyped, and whether King Charles should take up smoking.
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Transcript
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| 0:00.0 | Hello, I'm Matt Jolly, and this is Politics Without the Boring Bits. |
| 0:08.3 | If you love it, tell your friends. |
| 0:10.0 | I may be posted review wherever you're listening to this make that your New Year's |
| 0:13.6 | resolution to post online more often but can you believe everything online though |
| 0:18.7 | today on politics without the boring bits we're taking a look at the way social media is already |
| 0:23.7 | being flooded with election ads and what those ads tell us about the |
| 0:28.9 | political party's strategy and as Reform UK tried to grab the headlines, the colonists, Alice Thompson and Robert Kratz discuss what impact they can really have. |
| 0:38.0 | And if you like what you're here, you can join me for politics like the Boyneits live on Times Radio on your smart speaker or |
| 0:45.2 | download the Times Radio app that's Politics Without the Boring Bits weekdays from 10. |
| 0:58.6 | Now in these troubled times, it's important to keep everything in perspective. We need to be concentrating on the big issues. |
| 1:01.8 | Forget war, famine, earthquakes, climate change, |
| 1:04.6 | forget the hospital waiting lists and crumbling schools and cancelled trains and |
| 1:08.8 | cost of living crisis. The former Tory party chairman Jake Berry is tackling the big issue. |
| 1:15.4 | Now I don't want to be a complete an utter kill joy but I've just run the gauntlet |
| 1:19.6 | here at Tesco San Hazendon with kids, passed all the discounted toys only to see that the Easter Bunny is already on the shelf. |
| 1:28.8 | Easter, 31st of March this year. Let me know in the comments below whether you think Easter is coming to |
| 1:35.6 | our supermarkets and shots too early. Yeah, the latest political battleground is declaring war on the Easter Bunny. |
| 1:45.0 | Why are there so many Easter eggs in the shops already? |
| 1:49.0 | My favourite response to this, he posted that on social media yesterday, my favourite response to this was our very own Daniel Finkelstein. |
| 1:57.0 | Catch him on the How to Win an Election Podcast, wherever you get your podcast. |
| 2:01.0 | He posted, thanks for asking my opinion. The availability of products |
| 2:06.2 | and supermarkets should be primarily determined by what people wish to buy and what shops |
... |
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