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Marketing School - Digital Marketing and Online Marketing Tips

The Talent Market is Tough Right Now. Here's How to Win Over the Best Employees #2026

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 6 March 2022

⏱️ 14 minutes

🧾️ Download transcript

Summary

In episode #2026, Neil and Eric delve into the tough state of the talent market right now and how to win over the best employees. Hiring new employees at this point in time is especially challenging for a number of reasons, not least of which is the substantial jump in initial salary offerings, even to marketers who are entering the job market for the first time with little to no experience. Learn about the current trends, why it’s not sustainable, and what you can do to snag top talent within your budgetary constraints and compete with bigger companies! TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: The Talent Market is Tough Right Now. Here's How to Win Over the Best Employees. [00:25] An account of the experiences companies have been having with prospective employees accepting competing job offers. [01:19] The role that recruiters play in job acquisition and retention. [02:01] How Neil’s company has been affected by the tougher talent market. [02:40] Why the current salaries that employees are being offered are not sustainable. [02:51] How to improve your chances of a successful hire by having a leader join a call with a prospective employee. [04:16] How to use an interview to find out what motivates a prospective employee. [04:29] Asking prospective employees what they’d object to if they received a counter offer. [05:03] What Neil does to get the best talent. [06:32] The concept of boomerang employees and why they are surprisingly common. [07:00] How to help employees achieve their goals outside of work. [07:46] Eric and Neil’s differing opinions on the extent to which a company can be democratic. [11:34] Tweet at us whether you think companies are democracies or benevolent dictatorships! [11:40] That’s it for today! Don’t forget to rate, review and subscribe! [11:43] Go to https://marketingschool.io/live to learn more!   Links Mentioned in Today’s Episode:     Who: The A Method for Hiring The Dream Manager: Achieve Results Beyond Your Dreams by Helping Your Employees Fulfill Theirs   Neil Patel on Twitter Eric Siu on Twitter Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Welcome to Marketing School, the only podcast that provides daily top level marketing tips

0:06.4

and strategies from entrepreneurs that practice what they preach and live what they teach.

0:11.4

Let's start leveling up your marketing knowledge with your instructors, Neil Patel, and Eric

0:16.8

Sue.

0:18.1

We got a special message from our sponsor.

0:22.8

If you want to rank higher on Google, you got to look at your paid speed time.

0:27.3

The faster your website loads, the better off you are.

0:30.1

With Google's Corvital update, that makes it super, super important to optimize your

0:34.1

site for low time.

0:36.3

And one easy way to do it is use the host that Eric and I use DreamHouse.

0:40.8

So just go to DreamHouse or Google it, find it, check it out, and it's a great way to

0:45.7

improve your low time.

0:47.7

I want to take a second to tell you about my podcast co-hosts agency, so NP digital.

0:53.5

So Neil Patel digital, what they do is they do a whole host of marketing services and

0:59.4

they are global.

1:00.4

They're worldwide.

1:01.4

They have SMB services as well.

1:03.2

They have mid-market to enterprise services as well.

1:06.4

They cover the entire gamut.

1:07.4

So you can just go to mpdigital.com to learn more about it and now back to the episode.

1:14.0

All right, guys, before we start, we got a special message from our sponsor.

1:19.8

If you want to rank higher on Google, you got to look at your paid speed time.

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