4.4 • 102.8K Ratings
🗓️ 21 August 2022
⏱️ 51 minutes
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0:00.0 | Every time you participate in our economy by, say, ordering some CBD oil or a yoga mat |
0:11.1 | or a wood burning pizza oven, you might feel a bit guilty about the carbon footprint |
0:16.3 | of your purchases. |
0:18.4 | At the same time, few of us want to become aesthetics who never drive or buy things. |
0:24.0 | We don't want to make the tough choices that would actually reduce our individual impact |
0:28.7 | on the planet. |
0:29.7 | But what if there was a way to have both? |
0:32.4 | Would you feel better knowing that for every item you buy, someone somewhere in the world |
0:37.8 | plants a tree? |
0:39.3 | Many organizations and large corporations, like Nestle, Shell Oil and Amazon, think you |
0:44.7 | would. |
0:45.7 | And that's why they're participating in the global movement to plant a trillion new trees. |
0:53.5 | My name is Zach St. George. |
0:55.1 | I'm a contributor to the New York Times magazine. |
0:58.2 | I cover conservation and climate change. |
1:01.7 | If you Google, quote, plant a tree, you'll see a bunch of search results for groups offering |
1:07.4 | to put a tree in the ground for you in return for donations or as a result of something |
1:12.8 | you bought. |
1:13.8 | And this is a pretty inexpensive thing for them to do. |
1:16.7 | A tree can be planted for as little as, say, 10 cents. |
1:20.6 | But the organizations and companies that plant the trees tend to be pretty opaque. |
1:25.5 | One researcher I talked with found that the number of trees these organizations have claimed |
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