One of the biggest lessons I learned in the last 12 months was that instead of having different products that sold different things, which is what we used to do.

scaling with systems was you would get marketing and sales

scaling initiative we would do ops client success of fulfillment that kind of stuff

right instead of doing that what I did about a year ago because one of our values is

simplification system systemization.

So I'm just trying to, is there any way I can just simplify this?

That's every day I wake up like, well, how can I simplify this further?

So I was like, what if instead of doing different

to teachings per person, what if we just taught everybody the same thing, and then we just gave them different levels of access

or different levels of support to what they needed.

And we did that about 12 months ago, man it has simplified our fulfillment process and our marketing process so much and it's a little bit different than what you were saying because like for me right before we started talking we we were talking about my portfolio or whatever.

For me it's like all, there are different products at different price points starting at literally

seven dollars all the way up to 60,000 dollars, but it's really the same thing. It's just like do it yourself, do it yourself with a little bit of help, we do it with you,

done for you. And so I think that the only way for me personally I would launch

like additional lines of something

different it would have to be if like my audience was big enough and if the

opportunity was big enough for like for something between 50 to 100

million a year like I because ever for me every time I launch something

I want to a hundred million a year.

I know it's never as easy as I think it's going to be.

It's never as simple and I'm like,

and now I know it'll take me away from the opportunity that could take me.

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