Welcome to the Andy Stainley Leadership Podcast. A conversation designed to help leaders

go further. Fast, Dr. Andy Stainley, and today I'll be your host because today I have my

friend, Glenn Jackson in the studio with me, which means I get to ask the questions thanks

so much for joining us, Glenn.

Thanks, Andy. It's a real privilege to be with you. And thanks so much for having me.

Yeah, this is going to be fun. As some of you know, Glenn is the co-founder of Jackson's

falling, one of the most, if not the most, respected marketing communications agencies

in the southeast with a significant and growing national presence. In fact, I was just telling

Glenn this morning I ran into a friend of mine who has just employed your organization to

help them walk through a very sticky situation. We'll talk about some of those a little bit

later on.

Jackson's falling has earned a share of awards for their excellent client work from public

relations, creative work, to really all elements of storytelling, especially as it relates

to marketing. They've got over 130 team members. They've been ranked. This is so cool.

They've been ranked as the best agency to work for in the city of Atlanta for the past

three years. Some of your clients include Coca-Cola, Toyota, Chick-fil-A, Publix, Delta,

Orkin, just the name of the few.

Now, the reason I asked Glenn to join me today is to talk about a topic we have never talked

about before because I kind of think Glenn created this. At least he, he's taken a word

and built a business model around it. The word is pre-eminent. Specifically, we're going

to talk about what it means to have to build and to sustain a, as Glenn refers to, a pre-eminent

organization. As I just mentioned, Jackson's Balding Works for some very well-known brands,

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