THE SECRETS TO SELLING IN THE FLOW STATE AND DEVELOPING EMPATHY IN B2B SALES

The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

Brian Burns

Careers, Business

4.8 • 1.2K Ratings

🗓️ 9 September 2023

⏱️ 50 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Check out https://www.brevitypitch.com/ - HOW AI SOLVES THE SALES PRACTICE PROBLEM

Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs

Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU

https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.

FAQ:

1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION
OFFICE HOURS EVERY OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A.
UNLIMITED 1-ON-1'S ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE
FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED.
ALL CONTENT IS VIDEO BASED AND SELF PACED
I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP.
YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.

Email me additional questions: briangburns@me.com

— SAMPLE EMAIL TO EXPENSE THE COURSE

MGR,

I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.

They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I'm committed to my own personal development and

would like your help in expensing the course.

It would pay for itself if I closed only one new deal of $X value.

Please let me know by Friday if I can move forward with this 1 year course.

Thanks,

Here are some student interviews from the courses:

————————————————————————————————————

Audible 30 day Free Trial:

http://www.audibletrial.com/BrutalTruth

Transcript

Click on a timestamp to play from that location

0:00.0	In most games, the board is visible to all players.
0:06.0	The whole game field is well defined.
0:12.0	But in sales, it's not.
0:15.0	When we deal with people, it's very fluid.
0:20.0	We think it's logic-based, but we kind of know it's emotion-based.
0:26.0	And this is one of the reasons why we have salespeople,
0:31.0	especially in larger, more complex sales,
0:35.0	it's the salesperson that makes all the difference.
0:38.0	They're the person that communicates value
0:42.0	that tries to elicit the real situation
0:46.0	that the client's going through,
0:48.0	and then reimagining what it could be with the client.
0:53.0	But to do that, you have to have deep rapport.
0:58.0	You have to have trust.
1:00.0	You have to have confidence that the client is going to understand you
1:07.0	and you can understand the client.
1:10.0	Now, this is a layer of skills that we think are pretty advanced,
1:16.0	but we have to work on them.
1:18.0	Today's guest is a great example of it.
1:21.0	We have a guy who was raised.
1:24.0	Both parents were in the Marine Corps.
1:27.0	He grew up, made it through a cancer episode,
	...

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