THE SECRETS TO CLOSING A $25M DEAL DURING A PANDEMIC IN B2B SALES

The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

Brian Burns

Careers, Business

4.8 • 1.2K Ratings

🗓️ 9 August 2022

⏱️ 45 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Try Scratchpad - The fastest way to update salesforce for FREE: https://brianburns.me/Scratchpad Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions. FAQ: 1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION OFFICE HOURS EVERY OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A. UNLIMITED 1-ON-1’S ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED. ALL CONTENT IS VIDEO BASED AND SELF PACED I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP. YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED. Email me additional questions: briangburns@me.com — SAMPLE EMAIL TO EXPENSE THE COURSE MGR, I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face. They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and would like your help in expensing the course. It would pay for itself if I closed only one new deal of $X value. Please let me know by Friday if I can move forward with this 1 year course. Thanks, ME Here are some student interviews from the courses: ———————————————————————————————————— Audible 30 day Free Trial: http://www.audibletrial.com/BrutalTruth Check out my YouTube channel and watch my Free Sales/Social Selling Course. https://www.youtube.com/subscription_center?add_user=MaverickMethod Listen to The Sales Questions PodCast: https://itun.es/i67d3Ry Listen to The B2B Revenue Leadership Show: https://itunes.apple.com/us/podcast/b2b-revenue-leadership-show/id1174976428?mt=2 Twitter: @briangburns LinkedIn: Brian G. Burns Facebook: Brian Burns

Transcript

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0:00.0	Today, we got a great one for you.
0:02.6	What if you took all the things that I teach in this podcast, in my books, on my courses,
0:10.0	and applied them to your career, but really applied them, not just once, twice, but for
0:18.1	years, and you really built up your game, your skills, your ability in sales, and then
0:25.9	you're faced with a once-in-a-century pandemic, but you still have a quota.
0:33.2	You still have to do something.
0:34.8	You still have to sell something, and your market is hospitality, and you've got a handful
0:42.8	of hospitality accounts.
0:45.6	But do you let that stop you?
0:47.8	Not this guy, not today, my man, not on his watch.
0:52.2	This interview, I think you'll get a lot out of it.
0:55.0	Not only just mindset, skill set, but the application of the skills that I teach about
1:03.9	the large complex sale, that people do not know how to buy.
1:09.0	They think they do.
1:11.2	They assume they do.
1:13.0	They wish they did, but they don't.
1:15.5	So either we have to teach them how companies buy, how to get the transaction done, how
1:21.6	to be a project manager versus a sales rep reacting to their requests.
1:30.8	How do we guide it?
1:32.2	How do we become the champion?
1:35.6	Instead of just relying on one person within the account, how do we orchestrate it?
1:42.9	How do we lead it ourselves?
	...

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