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I’ve Got a Secret! with Robin McGraw

The Secret to Turning Your Dreams Into a Reality (Ep 8 with Jamie Kern Lima)

I’ve Got a Secret! with Robin McGraw

Peteski Productions, Inc.

Society & Culture

3.4738 Ratings

🗓️ 25 February 2021

⏱️ 59 minutes

🧾️ Download transcript

Summary

Jamie Kern Lima sold IT Cosmetics to L'Oreal for $1.2 BILLION! How did she do it?! Starting as a newscaster, Jamie was disappointed with how her rosease appeared on camera, and how there were no makeup options that worked for her... so she created her own! What happened next wasn't a Cinderella story; it was a bumpy road of 100-hour work weeks, rejection, and constant setbacks as she followed her new passion. Jamie recounts the inspirational story of how she fought through self-doubt, stayed resilient, and trusted her gut to build one of beauty's biggest disrupter brands. This is a REAL look at the challenging world of entrepreneurism. Stay until the end for an IGAS first: we're playing our own version of "Pyramid!" This game is complete with a stylish IGAS Pyramid board, and you can visit our website to see it! :) More info at: www.ivegotasecretwithrobinmcgraw.com Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0

Ready to launch your business? Get started with the commerce platform made for entrepreneurs.

0:04.8

Shopify is specially designed to help you start, run and grow your business with easy customizable themes that let you build your brand.

0:12.5

Marketing tools that get your products out there. Integrated shipping solutions that actually save you time.

0:17.5

From startups to scaleups, online, in person, and on the go.

0:22.0

Shopify is made for entrepreneurs like you.

0:24.5

Sign up for your $1 a month trial at Shopify.com slash setup.

0:33.6

Happy Wednesday Secret Squad.

0:35.6

I have an inspirational new episode of I've Got a Secret to finish out your week on a great note.

0:42.8

Jamie Kern Lima is the co-founder of It Cosmetics, one of my favorite beauty brands.

0:48.9

Now you are going to love her story. Jamie, who struggles with Rosacea, founded Itt Cosmetics to fuse skincare and makeup.

0:58.2

She started the business out of her living room and eventually sold it to L'Oreal for $1.2 billion.

1:07.0

This deal led to It Cosmetics becoming L'Oreal's first female-run brand in their 108-year history.

1:16.6

Jamie has appeared on Forbes' list of richest self-made women and is passionate about empowering female entrepreneurs.

1:25.9

Her new book, Believe It, How to Go From Undermestimated to Unstoppable,

1:31.9

is an incredible look at her life and the lessons you can learn from her career and journey

1:38.2

with self-confidence. She's the perfect guest for my series, The Secret, to Turning Your Dreams into a Reality.

1:47.0

Thank you for chatting with me and The Secrets Squad, Jamie.

1:51.5

Robin, I am so excited to be here.

1:54.3

Thank you so much for having me.

1:56.0

Oh, my gosh.

1:57.1

I'm so excited as well, and you are so welcome.

2:03.5

This is just going to be such an exciting visit with you because, you know, I'm just so honored to have you, and I admire you so much

...

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