To be in a company where people are actually thinking about these things, they first have to think it's possible.

People feel like, oh, I can build AGI. I can build a $10 billion company.

And then you literally like, okay, so how can we build a culture that's 20% better?

And they're like, yeah, no, I don't know if that's possible. It's people.

Welcome to the art of accomplishment, where we explore living the life you want with enjoyment and ease.

Today we're going to do things a little bit differently for those of you who are listening to the recording.

This is actually a live recording.

We are, Joe and I are here at my home right now.

And we have a live audience of about 20, 25, 30-ish people.

And we're going to do a live podcast in front of the audience with some people streaming.

And then we're going to follow it with a Q&A.

You know, these days there's a lot of churn.

There are a lot of brand new companies doing brand new things that weren't even possible a couple years ago or a couple months ago.

And there's also a lot of companies going bankrupt, going out of business.

There's a lot of people running around trying to make heads or tails of the markets, of AI, of the changing political landscape.

And, you know, companies live and die by the decisions they make, the speed they get to market,

the tech they create, the, all of these things that could be seen as all downstream of culture.

The culture in a company could be seen as the determinant of all these other factors that

determine whether you thrive or close shop.

So let's talk about culture.

It's interesting. What's 100% clear is that companies without good culture can survive and thrive.

You can go into a completely toxic work environment and the company can be growing at unbounded speed. And I went into a company recently

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