The Secret to How Doodles NFT Did $325M in Sales Volume in a Few Months

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 26 May 2022

⏱️ 20 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this episode, Eric talks with Evan Keast, Founder at Doodles, about the secret to how Doodles NFT achieved $325m in sales volume in just a few months. Doodles is a collection of 10,000 NFTs, which were designed by Scott Martin, aka Burnt Toast. In our conversation, Evan describes some of his previous entrepreneurial projects, how Doodles came to be, and why he is so passionate about the Web3 space. Learn about Doodles’ unique marketing strategy, and how they are putting the public first. By adding utility, showing up at live events, merchandising, and creating other ways for participants to collect Doodles at an accessible price point, they are prioritizing their community and investing in the future of Web3. Evan also shares Doodles’ plans for the future, including how they are looking to expand and hire from their community. Be sure to tune in for a fantastic conversation on Web3, community, and much more! TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: The Secret to How Doodles NFT Did $325M in Sales Volume in a Few Months. [01:12] Get to know today’s guest Evan Keast, Founder at Doodles. [02:35] Learn about Evan’s entrepreneurial journey and past projects. [03:58] An overview of Doodles, how it functions, and what makes it unique. [06:58] Evan’s key tips for launching a successful NFT project. [08:21] Why Doodles is focused on making their NFTs affordable and accessible to millions of people. [11:29] How Doodles is reinvesting its funds into the future of Web3. [12:21] The team at Doodles and how they are looking to expand and hire. [13:50] The community manager at Doodles and how they found him. [14:54] The importance of being interoperable with other Web3 products and having a community mindset when you build your brand as an NFT. [16:04] Why Evan is deeply invested in crypto. [17:31] Evan’s favorite business tool. [17:40] How to find Evan online. [17:55] That’s it for today! Don’t forget to rate, review, and subscribe to this podcast! [17:57] Go to https://www.marketingschool.io to learn more! Links Mentioned in Today’s Episode: Evan Keast on Twitter Evan Keast on Instagram Doodles Doodles NFT Noodles NFT Figma Dapper Labs Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. The NFT World is getting more competitive every day, and you don't want to get left behind! Learn how to grow your NFT project: www.youtube.com/c/LevelingUpOfficial Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Welcome to Marketing School, the only podcast that provides daily top-level marketing tips
0:06.4	and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.4	Let's start leveling up your marketing knowledge with your instructors, Neil Patel, and Eric
0:16.8	Sue.
0:18.1	We got a special message from our sponsor.
0:22.8	If you want to rank higher on Google, you've got to look at your paid speed time.
0:27.3	The faster your website loads, the better off you are.
0:30.1	With Google's Corvital update, that makes it super, super important to optimize your
0:34.1	site for low time.
0:36.3	And one easy way to do it is use the host that Eric and I use, DreamHouse.
0:40.8	So just go to DreamHouse or Google it, find it, check it out, and it's a great way to
0:45.7	improve your low time.
0:47.7	I want to take a second to tell you about my podcast co-hosts agency, so NP Digital.
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1:06.4	They cover the entire gamut.
1:07.4	So you can just go to MPdigital.com to learn more about it and now back to the episode.
1:14.0	All right, guys, before we start, we got a special message from our sponsor.
1:19.8	If you want to rank higher on Google, you got to look at your paid speed time.
	...

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