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The Jasmine Star Show

The Secret to Building Influence—One Person at a Time with Jen Gottlieb

The Jasmine Star Show

Jasmine Star

Jasmine Star, Business, Start A Business, Instagram Growth, Social Media, Business Strategy, Online Marketing, Business Tips, Entrepreneurship, Social Curator, Marketing, Photographer, Social Media Strategy, Photography

4.92.7K Ratings

🗓️ 3 July 2025

⏱️ 16 minutes

🧾️ Download transcript

Summary

PR expert Jen Gottlieb built one of the most influential networks in business—and she did it with one simple mindset: Help One Person Every Day (aka HOPE). In this episode, Jen shares how generosity, not gimmicks, skyrocketed her success and breaks down her tactical “Top 20” strategy to land media, sales, or anything you want in just 20 days. If you're ready to grow your network and your business—without spending a dime—this conversation is your roadmap. Let’s go! Click play to hear all of th...

Transcript

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0:00.0

I'm Rosie, customer success manager at social curator, and you're about to hear one of the most

0:04.4

actionable and inspiring conversations we've ever shared on the Jasmine Star Show.

0:09.1

Jasmine sits down with PR expert and powerhouse entrepreneur Jen Gottlieb, and what starts

0:14.4

as a conversation about growing your business quickly becomes a masterclass and authentic

0:18.5

connection, generosity, and influence. You'll learn Jen's

0:22.2

deceptively simple framework, H-O-P-E, which stands for help one person every day, and how that

0:29.5

mindset led her to create real, lasting relationships that skyrocketed her business, her media

0:34.8

presence, and her network. If you've ever wondered how to grow your

0:38.5

business without being salesy, pushy, or spending a dime on ads, this episode is for you. Let's dive

0:44.7

in. This is the most important conversation that I've had in a really, really long time.

0:49.6

Because I'll go on a lot of podcasts and people will never ask me about this. And this is the,

0:53.3

if you want to know how to build your business in the most authentic way, that doesn't cost any money and that doesn't really take a whole of a lot of energy because it's just genuine. It's four letters, H-O-P-E, hope. Help one person every day. That's it. It is so simple. And if I make it too big, if I'm like, oh, I got to do all these things, I got to reach out to 25 people and I got to, you know, make a whole big deal about it, then I won't do it. But if it's so simple as think about one person I can help every single day and just reach out to that person and figure out how I can serve them. Most of the time it's not even asking them how they want want to be served. But most the time, it's like getting a little creative and figuring out what would Jasmine want right now? Like, how can I help her? Does she have a podcast episode launching that I could share and review and like? Does she have a book coming out? Does she have a course that's launching? Could I help just like screenshot it and share it on my IG for absolutely no reason? just a random active service? Think about how you can help one person every day. And not only will that bring along this beautiful thing called the law of reciprocity. So when I help you, you're going to just genuinely want to help me because it's like a law of the universe. You know, when someone helps you, you want to help them back. But also what that does is it makes you feel good. When you help somebody else, you cannot not feel good. It's impossible. So then you're like, oh, that felt good. I want to take another little action step that feels good. So what else can I do? Can I help somebody else? And that's how you create women in relationships. That's how you broaden your network. And that is how you make steps forward in your business. That's it. Like if you only do that thing, you will grow your business exponentially. Okay. So Jen's dropping bombs. And guess what, y'all? How simple. Hope. Help one person every day. And I said, I was going to put hoped. I was, I spelled hope. I was homeschool, live me alone. Help one person every day. Yeah. That is absolutely incredible. Okay. So let's take this a little bit further. Let's tap here for one second because I want to give people practical tips, like immediately following this podcast, people will

2:50.9

help one person on that day. And then let's just multiply it by a month or by two months. And over

2:56.6

time, you will have helped maybe 60 people or maybe you'll help 30 people twice. Whatever,

3:01.3

whatever your rubric will become. Yeah. What then? Like how then do you start figuring out where does help turn into relationships

3:10.3

and then where do relationships turn into like business opportunities? Yeah. So I would start with

3:15.8

the hope. Well, I'm going to back up a little bit. I'm going to give you guys even a more tactical,

3:20.2

unbelievable tool that you'll 100% get you or anybody that's listening absolutely anything that you want in 20 days with just using your internal relationship. Okay, I'm dying. I'm so excited. You're so good. This is ridiculous. Okay. Okay. Let's go. Actionable steps. Yes. Talk about all day long. And that's great. But like if I can give you an, if someone can give me an actionable step, I'm like, great. If I can do this, it works. Okay. Yes. This is called the top 20. And we get, whenever we teach this, I get messages almost every day of people that are like, I did the top 20. It worked. I got what I wanted. But the key is that you actually have to do it. And you can get a lot of noise and it can get kind of scary

3:57.9

when you start to reach out to people and ask for help and stuff like that. So what I say is that if you want this to work, you actually have to be brave and you have to take scary action steps and you just have to do it. So Jasmine, are you in? Are you going to do this? I'm going to do it. Okay. I'm going to do this. I'm telling you, if you do this, you'll get whatever you want,

4:13.6

whether that's media. So, you know, our business is PR and media. So it's a way to get media. Relationships, make sales, get a boyfriend. I don't know. Whatever you want, you can figure it out and you can use this tool. Okay. Okay. So what you're going to, you have an imaginary piece of paper. Listeners, if you got paper out, you take a piece of paper, you make four columns. One, two, three, four. The first column, you put 20, like just a 20 on top. And what you're going to do is you're going to do a dump list of 20 people that could possibly help you in getting what you want or connect you to somebody that can get you what you want. So whatever that is.

4:47.9

So let's say that it is you want to get featured in the media. This is how we teach. So let's say

4:53.0

you want to get featured in Forbes. Okay. So you're going to list 20 people. And your first thought,

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