4.9 • 607 Ratings
🗓️ 5 September 2021
⏱️ 53 minutes
🧾️ Download transcript
Episode 104 is filled with practical tips on building a business, as well as why tending to our personal needs is key to being a successful entrepreneur.
Ada Rojas is a leader in digital media, known for creating content that inspires and motivates the masses. She has worked with brands such as HBO, L’Oreal, Instagram, and Kia Motors; and has been featured in the New York Times, Forbes, Telemundo, and Refinery 29. Her entrepreneurial endeavors have reflected an unapologetic celebration of her heritage, and an unwavering commitment to building a community of 70,000 like-minded women, affectionately known as her “Vecinas.”
To Ada, representation doesn’t just matter, it’s a way of life, and she regularly gives talks on issues surrounding race, identity, business, and marketing in and beyond the Afro-Latinx community. The heart of her work is driven by the desire to compel other women to fully embrace who they are and pursue their dreams with a fearless tenacity. You can follow her on Instagram, Facebook & YouTube.
For full episode show notes, click here.
We love this episode because Ada walks us through not only practical tips on pursuing entrepreneurship and building products, but also psychological insight on why it’s important to address our personal sh*t if we want to be as successful as we can be.
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Until next time, stay empowered, stay inspired & #staypoderosa ✨
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0:41.9 | Back in the day, you create a product and then you find an audience to sell it to because of social media and you now have the power to build the community first and then build the product to sell to them. But people are not catching on. I'm like, guys, like look at the most successful people online right now. It's because they build the community first and they build a product. Y'all are doing it backwards. Or you guys think that you're Beyonce. You could build a product product not tell anybody about it and then launch and it's going to sell out no biance does what biance does because she's building her community for all these years if you're thinking about starting a product take the audience on your journey with you like they want to be involved because when you drop the product if nobody knows that you've been working on this they're like, how am I? There's no emotional connection. There's no ties. Like, people are not taking advantage of social media the way that they could be. You're listening to Yo Quiero Dinoero, a personal |
0:50.3 | finance podcast for the modern Latina. I'm your host, Janice Torres, award-winning |
0:55.3 | Latina personal finance expert. I didn't always have my financial shit together, but when I |
1:00.5 | started looking for POC-friendly personal finance podcasts, I couldn't find any. And so Yo |
1:05.7 | Kiro Dineto was born. On this show, I'll show you how to make Dinero, how to keep your |
1:10.2 | dinero, and most importantly, how to make it grow. Each week, I'm connecting you with the most brilliant minds in the world of money and business. So you can learn about investing, entrepreneurship, and building wealth. The best part, I'm dishing up all this knowledge with a sassy side of sason. So if you're ready to be |
1:28.0 | Poderosa with your Dinero, you've come to the right place. Let's dive in. |
1:34.7 | Hello, my gente. You're listening to Yo Quiro Dinoero. I'm your host Janice, and this is |
1:40.0 | episode 104, the secret sauce to serial entrepreneurship with the one and only |
1:45.6 | Adrojas of all things Ada. |
1:48.5 | Oh my gosh, y'all. |
1:49.6 | When this goddess agreed to be on the show, because that's what she is, she is a goddess. |
1:55.2 | And I've been following her for many years. |
1:57.0 | I just about lost my shit. |
1:59.1 | And then I was like, oh my my god I cannot wait because I know this |
2:02.5 | conversation is gonna be bomb and I promise you it will not disappoint. |
2:08.1 | Ada is one of the first Latina bloggers that like I ever encountered in the space when I |
2:13.8 | started about eight years ago now and she is really one of the few that I could find that really inspired me to be able to |
2:21.8 | even believe that I could turn blogging into a business. |
2:25.0 | So if you don't already follow Ada, do yourself a favor and please go and follow her |
2:28.8 | on Instagram at all things Ada. |
2:30.7 | That's A-D-A. |
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