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The 1906 San Francisco earthquake.

Biggest natural disaster in American history, there's a huge earthquake which levels the city

and sparks fires that rage for three solid days.

At 512 in the morning on April 18th, 1906, a 7.9 magnitude earthquake shook San Francisco. It lasted less than a minute.

But the destruction was massive.

Buildings crumbled, water mains were damaged, and gas lines broke, engulfing the city in fire.

Nearly 500 city blocks were destroyed.

San Francisco is basically leveled to the ground.

Except, when the smoke clears and the dust finally settles,

standing there amid the ruins, just a two-story warehouse,

but it basically survives the whole disaster unscathed

because it's built out of this very strong, flexible, fireproof material.

This material wasn't groundbreaking technology. It wasn't even new.

It was one of the oldest building materials we have.

Concrete.

And that really got people's attention.

That was a big moment where all around the country, all eyes, everybody was looking at San Francisco in the wake of this horrible disaster.

Everybody sees this building that came through.

And people wrote about it.

...