The science of fresh starts, with change expert Katy Milkman

Masters of Scale

WaitWhat

Entrepreneurship, Business, Management, Reid Hoffman, Mindset, Diversity & Inclusion, Jeff Berman, Bob Safian, Startups

4.6 • 4.4K Ratings

🗓️ 2 January 2025

⏱️ 38 minutes

🔗️ Recording | iTunes | RSS

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Summary

‘Fresh Starts’ are a powerful tool for making change. So to kick off 2025, Katy Milkman stops by to give us science-backed strategies for reaching our goals. Milkman is a behavioral scientist, Wharton professor, and bestselling author of How to Change. In this episode, she sits down with host Jeff Berman to share proven ways to carry the momentum of positive change in our personal and professional lives beyond January.

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Transcript

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0:00.0	Hey folks, Jeff Berman here, co-host of Masters of Scale.
0:04.0	Signups have begun for the 2025 Masters of Scale business award applications.
0:08.9	This is the second annual business awards for Masters of Scale that celebrate organizations
0:13.6	that embody the qualities and achievement we highlight each week on our show.
0:18.8	Please do not think you have to be a Fortune 500 company to apply or a decacorn or a unicorn.
0:25.1	We want to hear your story, regardless of where you are on your journey, and we definitely want
0:30.2	to celebrate your success.
0:31.4	Head over to masters of scale.com slash business awards right now to apply.
0:38.2	Imagine there is some chore that you are struggling to motivate yourself to pursue.
0:44.7	In my case, when I started doing this, it was exercising regularly.
0:48.4	I was just really dreading that.
0:52.0	But knew I needed to do it.
0:53.3	It was important for my mental health
0:54.4	and good for me in the long run.
0:55.7	And it felt great afterwards.
0:57.4	It's just that it at the end of a long day,
0:58.7	that is not where I wanted to be.
1:03.4	Katie Milkman is an expert on change.
1:06.2	But even she has trouble sticking
1:08.0	with good habits sometimes.
1:09.9	That's when she puts her social science toolset to work.
1:13.6	I was kind of an audiobook addict, and I really enjoyed digging into novels that were lowbrow,
	...

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