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Motley Fool Hidden Gems Investing

The Rise and Fall of Victoria’s Secret

Motley Fool Hidden Gems Investing

The Motley Fool

Investing, Business

4.33.1K Ratings

🗓️ 20 October 2024

⏱️ 26 minutes

🧾️ Download transcript

Summary

When a retailer falls, it falls quickly.  Lauren Sherman and Chantal Fernandez are co-authors of “Selling Sexy: Victoria’s Secret and the Unraveling of an American Icon.” - What Les Wexner understood about American consumers. - The new competition for Victoria’s Secret. - Lessons for retailers from Abercrombie & Fitch. Companies discussed: VSCO, ANF Host: Mary Long Guests: Lauren Sherman, Chantal Fernandez Producer: Ricky Mulvey Engineer: Rick Engdahl Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

The thing about Wexner is he himself is not creative. He wasn't a creative, a visionary.

0:07.6

He understood how to co-opt creativity and scale it and every idea he had was based in the practical.

0:19.2

I'm Ricky Mulvey and that's Lauren Sherman, a fashion correspondent

0:25.8

It Puck and the co-author of Selling Sexy, Victoria's Secret and the unravelling

0:30.0

of an American icon. Sherman and her co-author Shontal Fernandez caught up with my colleague Mary

0:34.6

Long for a conversation about why retail companies have a tough time staying at the top, the turning

0:39.6

point for Victoria's secret, and why Abercrombie and Fitch is thriving in 2024.

0:45.0

Before we get to the book, you both are coming off like a whirlwind couple of months, in part because of the book for sure but

0:54.6

also because there's been one fashion week after another. Any business takeaways

0:59.1

from those trips like what are what are the high-powered people of fashion talking about?

1:04.8

They're real worried about their striking money.

1:08.9

Nobody's buying anything.

1:10.4

I mean people are buying billions of dollars a year of clothing but it feels like they're

1:15.2

not and so everybody's real worried.

1:19.2

Yeah there's like a luxury slowdown right now that's giving everyone a lot of stress and they're like

1:24.2

firing all their creative directors as a result trying to mix things up. I just

1:29.1

wrote about like VICs the top spenders in luxury

1:33.7

and how these brands are now desperate

1:35.6

to get them to spend more and more

1:37.6

because more kind of aspirational,

1:39.6

quote unquote, regular luxury shoppers

1:41.6

are cutting back. So it's a really kind of stressful interesting time in fashion.

...

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