The Ridiculously Energetic History of Energy Drinks!

Ridiculous History

iHeartPodcasts

History, Society & Culture

4.3 • 4.4K Ratings

🗓️ 22 August 2025

⏱️ 50 minutes

🔗️ Recording | iTunes | RSS

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Summary

This episode is brought to you by our favorite cohost: coffee. These days, if you stroll into any convenience store across the planet, you're going to run into a selection of energy drinks -- whether we're talking Red Bull, NOS, Monster, or our favorite pal, the humble cup of joe, one thing's for certain: people love this stuff... even if it's not particularly healthy. In today's episode, Ben, Noel and Max discover the strange origin of a multibillion dollar industry dedicated to keeping people just a little more peppy.

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Transcript

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0:00.0	Ridiculous History is a production of IHeart Radio. Welcome back to the show.
0:28.0	Fellow ridiculous historians.
0:29.7	Thank you, as always so much for tuning in.
0:32.8	We are amped about this one.
0:35.4	We're very...
0:36.1	Absolutely buzzing.
0:37.6	Buzzin. Buzzin.
0:38.7	Buzzin with our cousins.
0:41.6	Something else that rhymes.
0:43.2	There's our super producer, Mr. Max Williams.
0:46.9	A cousins by a dozen.
0:48.8	Okay.
0:49.3	Yeah, yeah.
0:51.0	I don't want to do a loving joke.
0:53.6	Oh, look, guys, we'll be honest.
0:55.5	A love it with the cousin?
0:56.8	Loving with the cousin.
0:57.7	That's a different topic entirely.
0:59.2	That's about like royalty.
1:00.8	Yeah, different dirty dozens.
1:03.3	Hapsburgs, maybe.
1:04.6	We'll be honest with you, folks.
	...

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