The Power of AI in Modern Sales

The Playbook With David Meltzer

David Meltzer, Entrepreneur.com

Business, Careers, Entrepreneurship

4.9 • 1.9K Ratings

🗓️ 19 March 2026

⏱️ 15 minutes

🔗️ Recording | iTunes | RSS

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Summary

In today’s episode, I sit down with Eric Quanstrom, VP of GTM Engineering at Apollo.io, to talk about how AI is reshaping the way companies find customers and close deals. We get into the practical side of AI in business, from identifying the right prospects to reach out to, to crafting messaging that actually converts. Eric explains how tools like Apollo help teams prioritize leads, automate follow-ups, and create more efficient sales processes. We also talk about the future of AI, including a world where buying agents and selling agents handle much of the groundwork, allowing people to focus on the relationships and decisions that move business forward.

Transcript

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0:00.0	Welcome to office hours. I'm David Meltzer. We're live here at the win in Las Vegas at the Sirius XM Studios.
0:06.8	And we have IQ. We have EQ. We have AI. And we are so excited. We got all of that up here. We got EQ and IQ and AI right at this table.
0:17.5	We have the UFC champion, Hall of Famer, Forrest Griffin in the house. And he's
0:22.3	going to give us a different perspective. I'm sure with this, Gaff, and a great conversation
0:26.7	about his technology and what he's doing today. Of course, the world's leading business
0:31.9	strategist, uh, the incredible Bill Walsh joining us. And I'm curious to see what he's going to bring out of our guest.
0:38.6	And then finally, the doc is in the house.
0:42.0	Stefano Senecaopropi.
0:44.6	He's leading surgeon, orthopedic surgeon, but also involved in what our guest is about to talk about.
0:52.0	So we have the EQ in the house, but it's Eric Kwanstrom, the vice president at the
0:57.4	incredible company called Apollo.io.
1:00.0	Welcome to office hours.
1:02.8	It's my pleasure.
1:03.7	Thanks for having me.
1:04.8	All right, Eric, everybody's talking about AI.
1:07.9	And there's so many different perspectives and usage of this most powerful
1:14.6	technology that has ever been put into the marketplace. And I say that because I do believe in
1:20.1	aliens. I believe there's technologies far beyond what exists in the public marketplace.
1:26.6	And those that don't believe me.
1:28.6	But I just have to give a compliment to Apollo.
1:30.8	It's the closest that is out there of a powerful tool that you would think came from aliens.
1:37.6	And it has literally changed my business in my brain.
	...

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