The Perfect Script For Cold Calling Agents in 2025 (New & Improved) | Flipping Mastery Show
Wholesale Hotline | Brent Daniels
Wholesale Hotline
4.9 • 586 Ratings
🗓️ 8 December 2024
⏱️ 23 minutes
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Summary
Today on the Wholesale Hotline Podcast (Flipping Mastery Edition), Jerry breaks down his perfected script for agent outreach (he's updated it for 2025).
Show notes -- in this episode we'll cover:
- Agent outreach is a cost-effective strategy to source distressed properties without marketing expenses -- the focus should be on creating relationships where they bring distressed property leads to you.
- The objective is to position yourself as the go-to solution for agents when they encounter difficult-to-sell properties.
- Outreach involves asking disarming questions, using appropriate tone, and positioning your services as beneficial to agents.
- Why your success relies on tonality, asking the right questions, and helping agents see the financial benefits.
- Conclusion: effective outreach includes follow-up and establishing yourself as a reliable resource for agents.
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Jerry Norton went from digging holes for minimum wage in his mid 20's to becoming a millionaire by the age of 30. Today he's the nation's leading expert on flipping houses and has taught thousands of people how to live their dream lifestyle through real estate.
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Transcript
Click on a timestamp to play from that location
| 0:00.0 | Hey, it's Jerry Norton. Welcome to the Wholesale Hotline podcast and the Flipping Mastery Breakout. |
| 0:08.0 | We want to know how we're doing, so please leave a comment and give us a rating. |
| 0:17.7 | Working with agents has become a very popular strategy for wholesale real estate. |
| 0:23.0 | And rightfully so, it's zero marketing cost to work with agents to get leads that are |
| 0:28.3 | distressed real estate, that we can either purchase to flip or we can wholesale for a profit. |
| 0:33.7 | Now I want to specifically talk about one aspect of working with agents, and that's agent outreach |
| 0:39.4 | or cold calling agents. Now, I like to call this the shotgun method because you're sort of |
| 0:45.4 | spraying the market like a birdshot. And rather than targeting specific listed properties |
| 0:51.7 | for sale, you're going to just reach out to any agent in your |
| 0:55.2 | market that you're wholesaling in and you're going to try to create a relationship where they then |
| 0:59.9 | bird dog leads for you and bring you distressed real estate. That's the goal that when they sit down |
| 1:05.5 | on a listing appointment that they're going to talk to a distressed seller, they're going to find |
| 1:09.1 | a property in original condition or needs a lot of work. And rather than list it, refer it, or reject it, they call you, |
| 1:17.6 | you work out a deal and offer a cash offer to that seller and get the deal done. So that's the |
| 1:23.2 | objective of aging outreach. So if you've heard of that term agent outreach, what is that exactly? |
| 1:27.3 | It's just cold calling agents in your market. Now, there's a right way to do this and a wrong way to do |
| 1:32.0 | this. And so I've been working on this for quite some time. I now transact millions of dollars a year |
| 1:37.6 | with agents. My students are now hitting that million dollar a year range as well, just with agents. |
| 1:43.1 | So this is very valuable to learn how to do this |
| 1:45.2 | at a high level and do this really well. Now, last week from the date of this recording, I did a |
| 1:51.3 | workshop here in Puerto Rico with my good friend and agent expert Jamil Damje. And we were in a |
| 1:56.8 | small group setting. There was maybe 15 people that had come. And for three days straight, |
... |
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