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Marketing School - Digital Marketing and Online Marketing Tips

The Optimal Way To Post To Social Daily #2492

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.61.3K Ratings

🗓️ 24 June 2023

⏱️ 8 minutes

🧾️ Download transcript

Summary

In episode #2492, Neil and Eric break down the optimal way to post to social daily. The social media space is competitive, and different platforms seem to constantly be changing things up to stay ahead of the game. Find out how algorithms differ on various platforms, the benefits of posting natively, and recommended tools for easy posting! TIME-STAMPED SHOW NOTES: [00:00] Today’s topic: The Optimal Way To Post To Social Daily. [00:06] How social media is changing and advice on how to adapt. [02:41] Posting natively and recommended tools to make posting easier. [02:51] How algorithms differ on various social platforms. [03:42] Advice on repurposing pillar content. [06:52] That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more! This podcast is on our Youtube Channel. Watch it here: https://youtu.be/i1E0FoizTrs Links Mentioned in Today’s Episode: Don’t forget to help us grow by subscribing and liking on YouTube! Sprout Social AdSense Acquisition.com Alex Hormozi Gary Vaynerchuk Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency Twitter @neilpatel Twitter @ericosiu

Transcript

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0:00.0

All right, so we're going to talk about the optimal way to post to social daily.

0:04.8

So let me tell you what I mean by this and then we can go into it.

0:07.0

So the social media landscape is changing quite a bit.

0:11.4

Even the way to get reach in general, that's changing.

0:15.0

And we want to talk about what we think is the optimal way to go about posting.

0:18.5

And this is more of a do as we say, not as we do type of thing, because I will be the

0:22.2

first to admit, and Neil, you can speak for yourself, that I don't think my social

0:25.8

game is where I'd like it to be.

0:27.8

I know what we need to do, but it's not necessarily where it is.

0:31.2

How about you, Neil?

0:32.4

Yeah, my social game is definitely not where it needs to be.

0:34.8

We need to improve it drastically.

0:37.3

For us, I just don't spend enough time on social because majority of my revenue does

0:41.4

not come from social.

0:42.9

And I've run the numbers, even if my social platforms were 10 times larger, because that's

0:47.2

the numbers we really are.

0:48.4

Look forward, we're like, all right, what do we think we can get it to?

0:50.5

And we thought we can get it, or we think we can get it to 10 times more in popularity.

0:55.0

We still see at those numbers, it just not driving the revenue that some of the other

0:59.6

channels would for us.

1:01.1

We got a special message from our sponsor.

1:04.7

If you want to rank higher on Google, you got to look at your paid speed time.

...

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