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Marketing School - Digital Marketing and Online Marketing Tips

The Only 10 Marketing Tools You Need | Ep. #614

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 6 April 2018

⏱️ 7 minutes

🧾️ Download transcript

Summary

In episode #614, Eric and Neil count out the 10 marketing tools you absolutely need. Tune in to hear which tools you should be using to help increase your revenue. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: The Only 10 Marketing Tools You Need [00:45] Marketers use too many tools and it was proven in a study. [01:01] #1: AHREFS is the tool that is great for competitive analysis or even analyzing your own performance. [01:30] #2: Google Analytics helps you track what is effective and compare yourself to your competition. [02:14] #3: Zoom is all-in-one webinar software. You can live chat with your team or have your webinar viewed by up to 10,000 people at a time. [02:52] #4: BuzzSumo is a way to track social media shares. [03:08] #5: Convert Kit or Drip as email service providers. Use something that is intuitive like these products. [03:39] #6: Crazy Egg is a heat-mapping tool that Neil helped to create. It does heat-map recording, scroll maps, AB tests, etc. [04:03] #7: Clickflow or Google Search Console (Neil is one of the co-founders of Clickflow). These products allow you to see which ones of your articles are popping and which are not. You can then optimize your titles and content using these tools. [04:20] #8: Subscribers is a great way to get people back to your website (you can use any chat bot as well). [04:55] #9: Sprout Social or Buffer are social media management tools. You can manage multiple accounts from one place. [05:19] #10: HubSpot helps to track sales-qualified leads and offers a lot of free tools. [05:37] That’s it for today! [05:40] Go to Singlegrain.com/Giveway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Get ready for your daily dose of marketing strategies and tactics from

0:06.8

entrepreneurs with the guile and experience to help you find success in any

0:11.4

marketing capacity. You're listening to marketing school with

0:14.9

your instructors Neil Patel and Eric Sue.

0:18.6

All right guys before we start we got a special message from our sponsor.

0:27.0

If you want to rank higher on Google, you got to look at your page speed time.

0:31.5

The faster your website loads, the better off you are. With

0:34.4

Google's core vital update, that makes it super, super important to optimize your

0:38.5

site for low time. And one easy way to do it is use the host that Eric and I use dream

0:44.5

host so just go to dream host or Google it find it check it out and it's a

0:49.3

great way to improve your low time.

0:51.6

Welcome to another episode of Marketing School.

0:55.0

I'm Eric Sue, and I'm Neil Batouff.

0:57.0

And today we are going to talk about the only 10 marketing tools that you need, so I will kick this one off.

1:04.7

But before you kick it off why are we covering a topic with only 10 marketing tools?

1:10.0

Because yesterday when we recorded we talked about tool overwhelm.

1:14.4

Marketers use too many tools, and there's actually a study, and I looked at it,

1:18.2

most enterprises, the tools that they have the most are in fact marketing tools so it's important to

1:23.8

parrot down so you're focused and you don't get overwhelmed. That's right.

1:27.9

All right let's get started. Eric start us off with number one. All right number one

1:31.8

so this actually goes for

1:33.3

Neil and I I think this is absolutely necessary if you're doing any kind of

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