So you confused about what business to watch,

what you should teach, what you should sell,

is it good, is it not good?

All right, I'm gonna give you the one word secret

that I recently learned, not recently,

it's been a few months,

but I learned this from someone I don't know

or is listening to the Ed Mylett podcast,

which I highly recommend,

and he had a guest on by the name of Rory Vaden.

Vaden, I can't say that last name, it's V-A-D-E-N.

Rory, R-O-R-O-R-Y, last name, Waden.

And it was really, it was a fun conversation.

The podcast episode was about,

the importance of building a personal brand.

So I'm gonna get into the, what I learned,

and how it has helped me really define the market

I wanna go after and get me super passionate

about what I'm doing,

because there was two pieces of lessons

or two lessons I learned on that one podcast,

and it's not even things I learned,

...