The One About Bloat, Creatorship & Investing in Social Media with Siff Haider

The Papaya Podcast

Society & Culture, Mental Health, Health & Fitness, Personal Journals

4.8 • 1.6K Ratings

🗓️ 21 March 2022

⏱️ 48 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

As a longtime user of Arrae I was so excited to bring on my friend Siff Haider to talk about how she launched a brand targeting something so many of us deal with - bloat. Siff’s approach to the brand and her intentionality around creating safety for ALL bodies, including those who have struggled with eating disorders - is one of the reasons I fell in love. We get into ALL of that. We also discuss how creatorship/influencing isn’t often trusted or taken seriously and why she and her co-founder (& husband) Nish decided to invest back into influencer marketing with trust. This conversation is so great for anyone who’s dealt with digestive embarrassments, curious about creatorship, or investing in social media while growing a brand!

You can find Siff @SiffHaider on IG, listen to her podcast @TheDreamBiggerPodcast and checkout more about Arrae @Arrae.co Go to www.talkspace.com and use code PAPAYA for $100 off your first month Produced by Dear Media

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

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0:00.0	Tired of ads interrupting your gripping investigations? Good news!
0:04.4	Ad-free listening on Amazon Music is included with your Prime Membership.
0:08.8	Ads shouldn't be the scariest thing about True Crime Podcasts.
0:12.8	To start listening, download the Amazon Music app or visit amazon.co.uk forward-slash-true-crime-ad-free.
0:19.8	That's amazon.co.uk forward-slash-true-crime-ad-free to catch up on the latest episodes, without the ads.
0:27.6	The following podcast is a deer media production.
0:33.4	Hi friends and welcome to the Papaya Podcast.
0:37.5	I'm your hostess, Strangher Mostess, Sara Nicole, and each week I'm going to be
0:41.9	dishing out some sweetness mixed in with some seeds of wisdom or something like that.
0:48.2	So get ready to get inspired, get candid, get real because we are all in this digital space together.
0:57.7	Welcome to the show, Siff You Are.
1:00.0	We just did your podcast virtually and now we get to do this one in real life.
1:03.1	It's so fun. We literally met on Wednesday.
1:05.8	I know, for the first time ever, I feel like it was a long time coming.
1:09.1	We've been like internet friends for a minute.
1:11.9	A minute? Yeah, and you have, I mean, we have obviously a lot of mutual friends,
1:17.5	a lot of mutual career paths that have like kind of crossed over a few times.
1:20.8	But for those who don't know you and what you do, can you give like a little intro about yourself
1:26.0	and let's get into it. So I am the co-founder of Array, which is a wellness brand.
1:32.0	We do 100% natural targeted supplements that work in under an hour.
1:36.8	And I am also the founder of the Dream Bigger Podcast and we're both on the DR Media Network.
1:43.0	Yes, we are.
	...

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