Who knew that posting about your business could become your best ad, which means engaging new customers who could then make your sales skyrocket.

And before you know it, your business becomes a big hit overseas.

Spark your success story. TikTok means business.

This episode is brought to you by NHS Blood and Transplant.

Okay, so September was a busy month.

I'm sure your diaries were pretty full.

We've been in the middle of travelling, speaking, working and a whole bunch of bits and pieces.

But did you know that it was Sickle Cell Awareness Month?

There's a reason why this really matters to us and potentially for you as well.

But first, let's just explain what it means for patients with sickle cell, for those who might not be

sure. It's a serious lifelong condition caused by unusually shaped red blood cells. It can be

severely painful and life limiting. But well-matched blood from a donor helps patients to live

life to the full.

So why does this matter to us so much? There is currently a real need in the UK for people of

Black Heritage to give blood regularly to help treat Black patients with sickle cell.

Sickle cell can affect anyone but is more common in people of Black Heritage and is the fastest

growing inherited blood

disorder in the UK. We urgently need new donors of Black Heritage to help fight sickle cell and

regularly give blood to help save and improve lives. The NHS needs 250 blood donations a day

to help people affected with sickle cell. That's a whole lot of blood.

So you can understand why there's the need for people to donate.

The good news is that giving blood is quick and easy.

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