This is the Playbook, where each week I bring you some of the greatest athletes, celebrities, and entrepreneurs to talk about their personal and professional playbook to success.

This day melted with entrepreneurs, the Playbook. professional playbook to success. Is Dave Melting with Entrepreneur's a playbook?

I have a mult entrepreneur.

This is someone that can do anything for everyone.

He is obviously Mike Florio, American sports writer, Radio Host, Television, commentator also writes for and I think creates

an owns Pro Football Talk.com, which is one of my favorite hosts and daily NFL talk shows PFT live on peacock with Chris Sims.

Welcome to the playbook Mike.

I love the term multi-prenure. I'd never heard it before I'd never heard it before I'd never considered it before and I like it I like it I like it I like it I'm going to start using it anywhere and everywhere I can, jamming it in inappropriately where it otherwise doesn't mesh the context just so I can say,

Multiprener. You know, it's funny because they had noted me as a philanthropist at all. I'm a philanthropist at all.

I'm a philanthropymp. You know I ran Lee Steinberg sports entertainment,

partner with Warren Moon in a global sports marketing company so I always

said I've just pimped out so many celebrities and athletes for charity don't confuse a philanthropist with a philanthropymp.

So I've learned my own.

You know, you are probably one of the foremost experts

in the most popular sport 2-1,

especially in America, the NFL.

And your conversations to me are not only stimulating,

but very insightful, and you have a new book

which is, you know, aligned with the playbook, it's the playmakers,

and, you know, comes out in mid-March,

March 15th to be exact.

But it deals with an issue that I've really honed in on and it's, you know, some people, some entities, companies are successful despite themselves.

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