streaming and the ability to consume content online.

It's not even produced content that a lot of people are consuming these days.

It's Tik-Tok, it's Reels, it's Creator-led content, not necessarily studio-led content.

So studios are now competing with a completely democratized internet of consumption.

But on top of it, it's gotten expensive to go to the movies. We need to be

honest about that. Like if I used to go to the movies 20 years ago for, I don't know, maybe

$15 for an IMAX, we're looking at $25, maybe $30 for an IMAX these days.

I'm Mary Long and that's Katie Piper, a fellow fool and our resident entertainment expert.

Last summer, movie makers might have had a resurgence.

There was Barbie and Oppenheimer.

This summer, there's Deadpool.

Box office sales are already down around 20% compared to where

they were this time last year and the odds that the industry is able to play catch-up in the

coming months they aren't great. Ricky Mulvey caught up with Katie for a look ahead at the summer box office season and to discuss the changing state of the movie industry.

They talk about pricing power at the box office, how streaming has changed the relationship between studios and theaters and

and the repercussions of losing China as a major movie distributor.

Katie, it seems like the movie business is in, is in a bad place, honestly, as we enter the summer

blockbuster season, while the movies themselves are pretty good, the business not so good,

but the movies themselves like

fall guy right now. I think that's the poster child of what we're seeing in the movie

business which is a pretty good movie with big stars that's going to do poorly business-wise.

You've studied the cycles of entertainment.

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