The Most Important Question In Business
The GaryVee Audio Experience
Gary Vaynerchuk
4.8 • 18.3K Ratings
🗓️ 29 June 2024
⏱️ 15 minutes
🧾️ Download transcript
Summary
Here’s the problem most people run into when they create content online:
They think they have to have something to say.
So many of you aren’t putting out content online because you think you need to have the perfect message, or something “valuable” to share (based on your own arbitrary opinion).
And what I’m telling you is, you will get more business if you put out literally anything.
If you’re an auto dealer, you could put out a 5 min video every afternoon just recapping what happened in your day.
If you’re a real estate agent, you could post updates on what your opinions are about the Super Bowl teams.
Get on social media and tell your truth … it’s really that simple.
Transcript
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| 0:00.0 | The most important question is what are you trying to do? |
| 0:03.0 | Like are you trying to make more money? |
| 0:05.0 | Are you trying to build a huge company? |
| 0:07.0 | Are you looking for legacy? |
| 0:09.0 | But if you have better people, you'll probably make more profit in 2020 |
| 0:12.0 | and have more time for yourself. Like when you put your... you'll probably make more profit in 2020 |
| 0:12.6 | and have more time for yourself. |
| 0:14.4 | Like when you put yourself out there, |
| 0:15.7 | you deal with the ramifications of the end consumer |
| 0:18.6 | or the B2B consumer judgment. |
| 0:21.4 | Everybody gets hyped when I hype them like this. |
| 0:23.4 | Then they do it for four days, a week, a month, |
| 0:26.1 | nothing happens. |
| 0:26.7 | They're like, fuck that. |
| 0:27.6 | It depends on what your ambition is, right? |
| 0:35.0 | So like, you know, that's the most important question. |
| 0:39.0 | Like for me the number one ambition for me coming out of school was to repay my parents. |
| 0:46.0 | So that's what it is. |
| 0:47.6 | Built a business for my parents for 12 years. |
| 0:49.7 | Then I went on to my, so, like, |
| 0:51.7 | there's just, the most important question question is what are you trying to do like |
| 0:55.3 | are you trying to make more money are you trying to build a huge company are you looking |
... |
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